Public relations and digital are in a long-term, committed, and extremely healthy relationship (It’s Facebook official). To put it in perspective, they are a Barack-and-Michelle-level power couple. It’s a 21st century, extremely modern relationship. You know, the kind where the two are equals and constantly push and support one another? It’s like they actually […]
When it comes to social media, there always seems to be a new and upcoming platform out there that everyone, even your grandma is trying (TikTok).. And there’s about a billion other platforms that everyone tells you that you should be on, too (what the heck is Alignable anyways). It’s crazy hard to manage multiple […]
Do you recall the last great story you read, watched or viewed? Don’t give us that crap about how you don’t read because you don’t have time. Every time you scroll Facebook or Instagram you’re reading, whether it’s a post, video or an article you click on. A story doesn’t have to be a 1,000 […]
Hey. Stop scrolling on Facebook for like one second and listen up. Social media is a great way to reach your audience and show off your branding (if you don’t like your branding, we should talk). People ask us all the time about the ROI of social media. Can you make money off of it? […]
How many times have you opened up social media today? We’re gonna guess upwards of 10 times, don’t worry we’re not shaming you. We love social around here. It’s a great way for businesses to connect with prospects, people, and media. In all the time that we spend staring at our social, client social and […]
When we say integrated communications is our jam, we really, really mean it. Our client, BCVision, is an initiative of the Battle Creek Community Foundation. They approached us about their quest for Battle Creek to become an All-America City through the National Civic League, and we jumped at the chance to make it happen. The […]
It’s 2019, which means that there are over 1.9 billion websites on the internet. 1.9 billion! If you’re bad with numbers, that’s a lot…a whole lot. With all that clutter from sites and content, getting people to find and visit your websites can be a headache. That is why you need to make sweet, sweet […]
When we published our last grammar blog, we didn’t realize everyone would be so excited about the titillating topic. Sure, we love grammar, but it’s not every day that people get stoked to see a blog on rules. So, for all of our fellow grammar-loving weirdos out there, we decided we’d pull together more thought-provoking […]
It’s 2019 and social media is EVERYTHING. Social is great for building and nurturing relationships with your audience and potential leads. It’s also a perfect way to ramp up brand recognition (we’re looking at you, Wendy’s). Right now, the world is packed full of 3.48 billion social media users. That’s a HUGE number, and sometimes […]
We spend a lot of time on social media, and we get really acquainted with several stereotypes that we run into on, like, every post. It seems like they never change, no matter what platform you’re on. There’re always the same people posting the same types of info, whether it’s relevant or not. As an […]