Do You Love Your Agency?
Sometimes we feel like a broken record, but this point deserves to be made again and again and again. We set out to be a…
Month: April 2021
Old vs. New Media Trends
Salesforce was nice enough to publish a report on consumer media consumption, which basically breaks down our preferences on how and where we binge-watch our…
Best GR Brunch Spots
We like to eat, and we like to couple everything we inhale with a refreshing beverage of the alcohol variety. Since most of us are…
Case Study: Lavender Life
If you’ve been following us at all lately, you will know that we have gotten some BIG media wins for our client, Lavender Life. Public…
2021 State of Journalism According to Us
Our best friends at Muck Rack compiled their 2021 State of Journalism report by surveying 2,482 journalists from January 11th to February 8th, 2021. Considering…
Marketing vs. PR vs. Advertising
This is our third time writing this blog on the age-old question, “what is the difference between marketing, public relations, and advertising?” You guys sure…
You gotta know when to hold ’em: Values-Based Marketing
It’s interesting, the names approaches or actions are given. For example, we’ve been practicing integrated communications for over 14 years, and now most people in…
Control Your Inner Karen
Karen[ CARE-un ] noun Often defined by their signature asymmetrical, blonde “May I speak to the manager?” bob, tendency to make entitled requests the world…
Why Domain Authority Matters to PR
We promise this blog will be interesting, albeit it’s title. In the ever-evolving and highly stressful world of public relations, practitioners are often asked “how…