Surviving the Skills Crisis
The workplace has changed, and we have to acknowledge and accept that the old way of doing things is just not how this generation operates.…
Author: 8THIRTYFOUR
The Cost of Keeping Quiet
It’s hard enough to find a job these days. Even harder to keep one. Downsizing due to economic pressures. High prices with no relief in…
Growth or Profitability?
Growth is uncomfortable, but it’s necessary. Kim was recently quoted in an Inc. Magazine article about how many small business owners struggle to choose between…
How to Measure Websites in 2026
A few weeks ago, I got a question from a client that I haven’t heard in a while: “Can you measure a website?” It made…
Meeting Journalists Where They Are
There’s a version of media relations that lives in the past. A world where you pitch a reporter, they file a story, and it runs…
AI & You: Are You Losing Your Voice?
“We have a policy, approved tools, and rules on how to use it. We are communicators; authenticity and trust govern everything we do, and if…
The Hard Cost of Soft Skills
Soft is a terrible word, right up there with moist, and when you couple it with skills, it becomes even more gag-worthy. If the title…
