
Transitioning from News to PR
If you don’t already know, the 8THIRTYFOUR team has two former journalists. But if you asked anyone in the journalism industry, they’d say it’s two
If you don’t already know, the 8THIRTYFOUR team has two former journalists. But if you asked anyone in the journalism industry, they’d say it’s two
Economic downturns don’t knock—they kick the door down. The companies that thrive aren’t the ones hoping for a miracle; they’re the ones with a plan,
Our clients may be national, but sometimes the major issues impacting our country bring us right back to our own backyard. That was the case
Ribbon cuttings typically aren’t exactly edge-of-your-seat events. They’re predictable – big scissors, forced smiles, the whole nine yards. But when LifeCircles PACE came to us
Let’s talk about how our clients kicked off 2025. While many people like to ease into the new year, we were making sure our clients
When Special Olympics Michigan (SOMI) approached us to help them get media coverage for their new facility—the world’s largest inclusive sports facility—we saw an opportunity
Look, we’re not ones to brag (okay, maybe a little), but we’ve been kicking some serious ass for our clients lately. And by “kicking ass,”
Let’s get real about PR for a hot minute. It’s not just press releases and crossing your fingers. PR is a strategic beast that requires
Here at 8THIRTYFOUR, we talk a lot about the importance of personal branding. That means defining who you are to your coworkers, your industry and
In our recent Happy Hour Hustle podcast, we invited influencers Aly Zuidervenn and Chelsea Sinke (@helloalymay and @mygrandrapidslife) to chat about the ever-changing world of
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