Let’s get real about PR for a hot minute. It’s not just press releases and crossing your fingers. PR is a strategic beast that requires
Here at 8THIRTYFOUR, we talk a lot about the importance of personal branding. That means defining who you are to your coworkers, your industry and
In our recent Happy Hour Hustle podcast, we invited influencers Aly Zuidervenn and Chelsea Sinke (@helloalymay and @mygrandrapidslife) to chat about the ever-changing world of
Stormy Kromer is a company built on heritage and tradition. The brand has a cult-like following, and its customers are loyal in a truly unique
If you don’t know what a “fleaster” is, we’re so very glad you’re here. Farmgirl Flea is a small business that organizes three separate flea
The 8THIRTYFOUR PR team is hard at work with pitch writing, stalking all the journalists, and navigating summer pitching schedules (insert headache here). We also
As PR specialists, we’re always seeking ways to accomplish our tasks quickly and efficiently, cause we have a lot to do. Artificial Intelligence has become
We get it, you are super busy. Being in PR means your days are booked. You have media lists, interviews, pitches, press releases, client calls,
What’s the first thing that comes to mind when you think about the local media? For many companies they think ‘small time’ or ‘not worth
If there’s one thing about us, we love proving people wrong. One evening we were doing what we do best – you know, sipping on
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