Meet the new badass.
It’s official! Our wolf pack has expanded! We’re excited to officially announce the hiring of Sarah Abel as Managing Director As managing director, Sarah will serve as…
Month: June 2017
SEO Quick Wins – 5 Steps to Take Today
Optimizing your digital presence for search engines is no small feat. You need a completely responsive website that engages your audience, and you need a…
Your Biz Your Town Talks Advanced Manufacturing
As you know the 4th Friday of the month is Your Biz Your Town on The WGVU Morning Show with Shelley Irwin. We invite the…
Design Inspo: Summer 2017
It’s officially summer, a.k.a. the best time of year! It doesn’t get much better than beaches, ice cream, drinks on the patio (beer for me,…
#Team834 Takes on National Competition
This spring our Digital Associate Mari Behovitz competed in the National Student Advertising Competition (NSAC) alongside her fellow Laker classmates. Take a look at her experience……
PR: We do not "pay to play"
Public relations is much more than relating to the public. According to the Public Relations Society of America, “Public relations is a strategic communication process…
Celebrating Inclusivity in West Michigan – GR Pride Festival
About the organization – Grand Rapids Pride Center: The 29th annual Grand Rapids Pride Festival hosted by the Grand Rapids Pride Center (GRPC) is taking…
How to Avoid eCommerce Cart Abandonment
A study conducted by Yahoo’s Aabaco Small Business shows that 83% of eCommerce customers never buy the stuff in their cart. (Hint: eCommerce customers = people who are…
Bullseye: Why We Love Target's Knockout Branding
There’s one place on earth about 90% of shoppers can agree is “their happy place.” The wonderland of Target is indeed a tempting place to…
Printing: It’s Complicated
Print is by no means, dead. Print, unlike any other form of branding material offers a tactile, engaging display of your brand, that if presented…