2018 is almost over! That means it’s time to take a look back on the great and terrible marketing campaigns we saw this year. During the past few months, the industry gave us the good, the bad, and the very, very ugly when it came to tactics, campaigns, messaging and more. Take a look at […]
Have you ever read a lengthy report, strategy, or article, and at its conclusion, thought, “What did I just read? What did that even say?!” Generally, when this happens, there is one simple cause: buzzwords. Somehow, as the rate of content that is being created each day in our society has skyrocketed, so has the […]
Listen, we know the holidays can sometimes be tough. As if traveling for hours in holiday traffic, fighting through lines at the mall to find last-minute gifts, and donning itchy, festive sweaters isn’t bad enough, a lot of us will be forced to spend time with a few less-than-desirable characters at mandatory family parties. Do […]
Somehow we are already nearing the end of another year, and as we look back on 2018, a time that was full of big stories surrounding leading brand names, company scandals, and changes in influencer marketing, our team broke down some of the biggest trends that impacted the industry this year: Online Reputation Management Rules […]
The announcement of Time magazine’s Person of the Year last week created a great opportunity for the masses to reflect on, and defend, the concept of a free press, something that is defined in the First Amendment of our nation’s constitution. In the last year, we have seen a journalist arrested while investigating a dictator, […]
It’s here: arguably the biggest update that WordPress has released in fifteen years is now officially hitting WordPress sites. With this new update comes a slew of new options, but before you hit the Update button, it’s important to know about all the not-so-great issues that WordPress 5.0 is posing to long-time users. The […]
‘Tis the season for some of 8THIRTYFOUR’s favorite things. Whether it be food, drinks or activities, we’ve rounded out our top five trending topics in our office for you this wintertime. Sit back with some hot cocoa and Baileys (#3) and read on to see what makes our team members jolly this season. #5: […]
It’s no secret that our team loves observing random “holidays”; it seems like there is something new to mark or celebrate every day! In that spirit, December 7 is “National Letter Writing Day”. We particularly like to celebrate this day because it aligns with another one of our other favorite things: sending out handwritten notes, […]
The digital space is a robust and ever-evolving resource for companies who are seeking to reach their clients. In a space that’s constantly changing, it’s important to keep up-to-date on the latest news and trends in the industry. But what could be even better than keeping up-to-date? Trying to get ahead of the curve. We […]
Facebook ads allow for some of the most specific and effective targeting in the digital space. This has been the case for quite some time, but it looks like the social media giant is upping the ante by adding Value-based Lookalike Audiences. What exactly do these new audiences mean for Facebook advertising campaigns? Our digital […]
