It’s the season of PSL. We’ll spell that out for Kim – Pumpkin Spice Latte. We probably should have held our Basic Party in fall because nothing is more basic than plaid, scarves, apple orchards and PSLs. Fall is almost here. We like summer, but we LOVE fall. It’s one of our favorite times of […]
It is pretty obvious that we love 3 things above all else at 8THIRTYFOUR: marketing, dogs and wine, in no particular order. That’s why when the mother of all wine clubs (and mouth-watering food) reached out to us to assist with the opening of their 37th location in West Michigan, we jumped at the chance […]
The best writers can make something out of nothing. Look at Dr. Seuss, he did it and even made it rhyme. “One fish, two fish, red fish, blue fish” – GENIUS. As public relations specialists, we may not be great at the whole rhyming thing, but we are good at making the seemingly un-newsworthy, newsworthy. […]
You’re overwhelmed, tired, cranky, want to be left alone and you just don’t care. Sound familiar? Those shitty feelings are attributed to burnout, and it sucks. All the dogs, shoes, or wine in the world – won’t make it go away. I mean, it will help…wine always helps. Before we give you sage advice on […]
At 8THIRTYFOUR, we want anyone that walks through our doors to succeed long term, while doing it with a healthy dose of sarcasm. We love all of our former associates (some people call them interns), but their success speaks for itself. We like to think we knew them ‘before.’ Over the years, we have taken […]
Networking and making conversation with people can be downright scary. Maybe you’ve previously never had to hustle, you’re a new grad, you’re in a new career or you are forcing your introverted side to be extroverted. We get it. Talking to people you don’t know can be awkward. That’s exactly why we encourage you to […]
Be honest. How many of you were waiting for this one? When we posted the fiction books we can’t do without, we knew that a few of you would be counting down until this blog rolled around. Well, fear not. We’ve got you real-life-loving people covered. Our team is a fan of non-fiction masterpieces and […]
Have you heard of marketing automation? Surely you have you heard of HubSpot? Salesforce? Both are examples of marketing automation, expensive options, but options nonetheless. Marketing automation refers to software platforms that help businesses automate their marketing and sales engagement processes to generate more leads, convert more leads to sales, and optimize ROI. Marketing automation […]
The day-to-day life at 8THIRTYFOUR is filled with fun, productivity, and absolutely owning our brand. That’s because everyone on our staff follows a series of core values that embody what 8THIRTYFOUR is about. You’ve already read about our first and second values (if you haven’t, what are you waiting for?), so we’re continuing the series […]