Right now we are dealing with one of the most fractured media landscapes that we ever have, with more and more people turning to blogs, social media, or just tuning everything out entirely. At the same time, where you can get trusted information seems to be shrinking, with media conglomerates buying up more and more […]
A few weeks ago, I got a question from a client that I haven’t heard in a while: “Can you measure a website?” It made me realize just how much I take our understanding of digital metrics for granted. As people who are living and breathing this stuff every day, it’s easy for us to […]
It’s a question we never thought we’d have to ask. But with Google’s recent announcements about AI Mode, SEO experts around the world are wondering if it’s time to throw in the towel. Spoiler: it’s not. Sure, AI Mode is changing the way we approach SEO, but it’s not about to kill it entirely. Keep […]
While we might have a tough time keeping up with latest fashion trends (seriously, why is low-rise back in style?), we’re experts when it comes to digital ones. AI, algorithms, social media, websites, SEO – we eat, sleep, and breathe this stuff. We’ve watched way too many small businesses chase every shiny new digital trend […]
Here at 8THIRTYFOUR, we talk a lot about the importance of personal branding. That means defining who you are to your coworkers, your industry and the rest of the world. An important part of establishing your personal brand is putting yourself out there. It’s why we make such an effort to not only attend events […]