The Grand Rapids Pride Festival takes place annually in downtown Grand Rapids and features music, performances, activities, and delicious food in celebration of our LGBTQ community. This year’s festival is especially exciting because it is the 30th anniversary – and we were thrilled to help bring the festival’s design to life! Here is a peak […]
Manufacturing has stood the test of time, from the industrial revolution to robots and artificial intelligence. The industry has literally shaped America, and provided millions of jobs. It has embraced new methodologies and new technologies in order to improve efficiencies and drive cost savings. So, why have you not done the same with your marketing? […]
What’s going on with Facebook, and who is Cambridge Analytica? You know Facebook – that blue F, used by over 2 billion people around the world. That brilliant company, turning your data into $40 billion in ad revenue last year. You’ve probably also heard of Cambridge Analytica, a British analytics and consulting firm who mines […]
Social media continues to be a huge communications opportunity for companies of all sizes and industries. Making the most of any social channel requires that you offer timely and interesting content, and in a voice that is uniquely yours. This means that your posts, and responses, are consistent in vocabulary, tone, and overall style so […]
Celebrating Trans Accomplishments and Victories Trans Day of Visibility (TDOV) is celebrated annually around the world on March 31 and is dedicated to the accomplishments and victories of trans and gender non-conforming people, all while raising awareness of the work that is still needed to save trans lives. This year, The Grand Rapids Pride Center […]
We don’t like to pick favorites, but if we had to, we would probably say that one of our favorite branding projects from last year was our work with Egypt Valley Country Club. You can’t quite put to a “tee” how much the organization appreciates their members (no putt intended). Aside from a love of […]
The Generation Everyone Wants to Dismiss is Reminding Us How it is Done. It is certainly interesting that while we as a country just spent a month celebrating our nation’s rich black history, and are currently turning the spotlight to the countless contributions of women for the month of March, young students in our country […]
My name is Alex, and I’m the Digital Associate here at 8THIRTYFOUR. I have two passions in life: coffee and digital marketing. These two passions have one key thing in common: the quality of the end product is very much dependent on the quality of the process. Coffee grown on the same plant can taste […]
We never miss the chance to celebrate women at 8THIRTYFOUR, which may have to do with the fact we are 80% women or that women, in general, make up 50% of the overall population. With March being Women’s History Month and March 8th International Women’s Day, it gave us the perfect opportunity to acknowledge and […]
On March 1,
