Unless you have been hiding under a rock, you have probably heard a thing or two regarding the Women’s March on Washington that is taking place on January 21. We think it is a great example of the power of social media. Whether you agree with the intent or not, it is pretty incredible to […]
Every day at 834 is different because our social media clients are so diverse. Some accounts need extra attention one day, while others are cruising along. Unless I’m writing up a full social media strategy (which is approximately six hours of researching, auditing and typing), I’m spending my day like this: 7:30 a.m. I’m usually […]
The biggest complaint when Instagram Stories came out was that it was practically the same exact thing as SnapChat. Yes, their purpose is the same. But no, they aren’t the same when you consider audience, viewership, usability, or reach. So what is a business to do with these platforms? Pick one over the other? Pick […]
We had a whole list of brand fails primed and ready to go for this blog, but over the weekend, a local brand demonstrated first hand a massive, “holy what, they did that?” brand failure. So, we scrapped what we had to focus on the hot mess happening on the Alpine Fricano’s Pizza Facebook page. […]
Social media is a complex and ever-evolving animal. It seems like every few months, there’s outrage over a new Facebook feature and (surprise!) everyone calms down and gets used to it within a few days. We’ll admit, there is a lot to understand about social media. There are plenty of platforms out there and it’s […]
One of the reasons clients choose 834 is because we know our shit. We help mentor and guide our clients in all aspects of marketing in order to give them the best possible outcome. Recently, a client came to us to get our opinion on disabling Facebook comments. They were discouraged by the negative comments […]
Social media is great for sharing memes and political rants, but for businesses, it’s key to growth. Look at it this way: a social media profile (or, as we suggest, profiles) is essentially free advertising. Use them to their fullest and you can get your business in front of new eyes every day. Key to […]
We’ve established on this blog multiple times that social media is a powerful tool. It’s a free way to put your business or personality out there for other people to follow and connect with. Social media is also a delicate tool. If you wait too long to respond, don’t update frequently and spend too much […]
Social media has taken over the world. If you don’t believe us, try spending an entire day without checking Facebook, Twitter and Instagram. You could probably do it, but breaking the habit won’t be easy. Businesses especially have rapidly realized that social media is essential to thrive. Customer service has become more than just a […]
Early last week, Facebook introduced to us a feature we never knew we needed, reaction emojis. Users now have the ability to not only “like” a post, but also “love it” or react to it with an emoji. Current available emojis include “haha”, “wow”, “sad”, and “angry”. This feature is new to most, but two […]
