In case you haven’t heard, social media has officially taken over. In fact, 3.48 billion people across the world use social platforms. Three and a half billion! That’s a heck of a lot of time spent staring at screens. As a brand, you’re probably well aware that your target audience is part of that massive […]
The world is a hectic place nowadays, isn’t it? It’s hard to focus on just about anything, especially anything remotely important. It seems like no matter where you are, you’re getting bombarded with useless information and cute animal videos (Seriously. If we see one more mildly-inspirational quote paired with a Minion, we’re going to lose […]
If you couldn’t tell from our recent storytelling blog, all of us at 8THIRTYFOUR are huge fans of writing. We’re an integrated communications firm, after all, and one thing unique to our firm is that everyone on the team can write. But writing doesn’t always have to stand alone. (That’s the “integrated” part of that […]
The key to making a brand stand out from the competition is engaging audiences with a captivating story. We’ll use the 8THIRTYFOUR story as an example. Our story has intrigue, drama, adversity, failure, humor – all of the key elements to pull the audience in and keep them on the edge of their seats. Making […]
Raise your hand if you stalk certain brands on the socials 👋🏻. We all have our favorites, based on our style, lifestyle, food choices, families and hobbies. Because we are awesome, our team did extensive research (ok, we voted) and these are the brands who stand out by the products they feature and the stories […]
Now that the holidays are far behind us, it’s time to move past the tacky in-your-face reds and greens that we associate with the season and head towards modernized, soft color palettes that are perfect for the remainder of the winter season. We gave you rich and inviting colors in the fall, and with the […]
While we are an integrated agency, and offer a wide variety of services, our team holds a special place in our hearts for logo design projects. There is just something so exciting and satisfying about creating a piece that is visible and vital to everything a company does. Whether it’s a simple logo refresh, or […]
Have you ever read a lengthy report, strategy, or article, and at its conclusion, thought, “What did I just read? What did that even say?!” Generally, when this happens, there is one simple cause: buzzwords. Somehow, as the rate of content that is being created each day in our society has skyrocketed, so has the […]
Picture your Facebook or Instagram newsfeed. What do you see? Let us guess: photos & videos. Of course, if you want to look good, you can’t just post any image or video that you come across. Your content needs to be optimized for each platform, and for each device someone may be using. Luckily, we […]
With the official start of fall just around the corner, the 8THIRTYFOUR design team is exploring warmer color palettes for seasonal designs for our clients. Fall leaves, pumpkin patches, apple pie, and cozy sweaters are a few fall staples that come to mind, all of which exhibit warm, inviting color palettes. With the help of […]