Marketing = Voice, Branding = Message
In our industry, that we all know and love so dearly, there is a very extensive list of verbiage. With this long and ever-growing list…
In our industry, that we all know and love so dearly, there is a very extensive list of verbiage. With this long and ever-growing list…
Aaah yes…perhaps the most important component in hosting a fundraising event is the promotion. If you missed Part 1 and Part 2 of Breathing New…
This blog series is tackling the lame, boring and ineffective fundraising events the majority of us are forced to endure on a regular basis. If…
This is the first blog of a three-part series chronicling our recent participation in the West Michigan Public Relations Society’s Nonprofit Workshop held Wednesday, September…
It is national preparedness month, and while we’re not going to talk about a natural disaster, we do have some things you might want…
Health care is changing at a rapid pace, this is not news. Robert M. Brecht, Ph.D., author of 5 Healthcare Marketing Trends to Watch in 2015 states…
We certainly do have fun once-a-month hanging with the effervescent Shelley Irwin on the WGVU Morning Show for Your Biz Your Town. September’s Your Biz…
Wow. Thank you. Thank you from the bottom of our hearts for the love and support we felt firsthand at our 834 Summer S’moirée. You…
Whether you have a small business or a large business, your website is a substantial investment of budget dollars and time. We get that. You have many different…
When surfing the web, it seems to be filled with an abundance of blogs and silly cat videos. While funny videos of cats may take…