If you’re not willing to pay for it, you better work for it. Getting noticed on Facebook as a brand seems to get more and more difficult every time we read an update from The Zuckerberg. We’ve known for a while now that the best — or only way — to get impressions is to […]
An Overview of LinkedIn Advertising Options Odds are you’ve received a sweet advertising credit from advertising on LinkedIn a try. There are a few different types of advertising you can use – some that are for budgets of $10,000 or more, there are text ad options (think Google Adwords in LinkedIn) and also Sponsored Content. We’re […]
Social media is a complex and ever-evolving animal. It seems like every few months, there’s outrage over a new Facebook feature and (surprise!) everyone calms down and gets used to it within a few days. We’ll admit, there is a lot to understand about social media. There are plenty of platforms out there and it’s […]
One of the reasons clients choose 834 is because we know our shit. We help mentor and guide our clients in all aspects of marketing in order to give them the best possible outcome. Recently, a client came to us to get our opinion on disabling Facebook comments. They were discouraged by the negative comments […]
Social media is great for sharing memes and political rants, but for businesses, it’s key to growth. Look at it this way: a social media profile (or, as we suggest, profiles) is essentially free advertising. Use them to their fullest and you can get your business in front of new eyes every day. Key to […]
Ever Wonder Where the Heck Did That Image or Content Came From? How many times have you posted a link to share on your social media channels and thought, where the heck did that image or content come from? It happens on all social channels when you share a link: Twitter, Facebook, LinkedIn – you […]
We’ve established on this blog multiple times that social media is a powerful tool. It’s a free way to put your business or personality out there for other people to follow and connect with. Social media is also a delicate tool. If you wait too long to respond, don’t update frequently and spend too much […]
A streamlined process is extremely important when it comes to getting public relations right. Today, that means using social media to reach-out and engage the people you need to be talking to for your client in order to maximize reach. At 834 we recognize this and have a full social media PR pitch process that we […]
Social media has taken over the world. If you don’t believe us, try spending an entire day without checking Facebook, Twitter and Instagram. You could probably do it, but breaking the habit won’t be easy. Businesses especially have rapidly realized that social media is essential to thrive. Customer service has become more than just a […]
Hashtags Explained, The 834 Way Hashtags have become such a part of our culture that we often forget that the real name of the oft-used symbol is the “Octothrope.” Not as catchy, right? But before it was the hashtag, the Octothrope spent a good time being known as the “pound symbol,” thanks to touch tone phones. […]