Stormy Kromer is a company built on heritage and tradition. The brand has a cult-like following, and its customers are loyal in a truly unique way. We’re talking tattoo-level-loyal (we aren’t kidding, people love their Kromers). Our team has been tapping into UGC (user-generated content), of course, but we knew there was even bigger potential). […]
The 8THIRTYFOUR PR team is hard at work with pitch writing, stalking all the journalists, and navigating summer pitching schedules (insert headache here). We also like to celebrate our wins, so here are a few. We really write these blogs so we don’t forget about our stellar placements. Give Us the Gift Guides (With a […]
As PR specialists, we’re always seeking ways to accomplish our tasks quickly and efficiently, cause we have a lot to do. Artificial Intelligence has become the new buzz since it was introduced to the public. As AI advancements continue to raise concerns for job security, business professionals have recently been worried about the demand for […]
We get it, you are super busy. Being in PR means your days are booked. You have media lists, interviews, pitches, press releases, client calls, and everything in between. Last on your to-do list is learning and reading up on what can make you better. Although it might be last on your list, professional development […]
What’s the first thing that comes to mind when you think about the local media? For many companies they think ‘small time’ or ‘not worth the investment’. To put it bluntly, which is 100% the 8THIRTYFOUR way, you’re wrong. Local publications can ABSOLUTELY be more valuable for your brand than the Wall Street Journal or […]
If there’s one thing about us, we love proving people wrong. One evening we were doing what we do best – you know, sipping on something fun while petting a dog or two – when we stumbled upon a lovely piece from Forbes Business Council breaking down public relations misconceptions. We found ourselves nodding vehemently […]
The times are a-changing and as pop-culture icon and Clueless bestie, Tai Frasier would say, “we are rolling with the homies.” If you are not familiar with recent changes to PR life, we are coming in hot with the 2023 download. Inbound PR Public relations will always be about storytelling, but now you gotta tie […]
Well howdy do, it’s 2023. We plan to start out every blog for the immediate future reminding ourselves it’s 2023 – apologies in advance. As you know, we like to do a recap of some of the stories we got to tell on behalf of our clients in the previous month or so. It’s a […]
Before you start fidgeting and anxiously bouncing your leg at the thought of a media interview, just breathe — or gulp down a glass of something strong. We’re here to help you with a few tips for nailing your next interview with the press, so you can take a much-needed chill pill. Be Prepared To […]
