One of the top questions we are asked (right after, “Where’s Jimmy?”) is, “What exactly is integrated communications?” Which is fine because we LOVE talking about integrated communications, and not just because it is a part of our company name. We enjoy helping others understand that the world of communications is constantly changing, and having […]
Now that Christmas is over, you may be getting a sinking/panicked feeling as you realize 2018 is almost upon us. If you haven’t already started thinking about next year, now is the best time. Boss Lady Kim Bode took to her blog last week to share some of her tips for planning an awesome 2018. […]
Live video, stories, and captioned video have all made a splash in 2017 when it comes to reaching audiences and building brands. But, the world is constantly changing, and a marketers work is never done. Because we recently covered the SEO Trends that you should watch out for in 2018, we decided we should also […]
It’s true, not all ghosts are scary! Casper was cool, right? In our world, when we talk about ghosts and it isn’t around Halloween, we are usually talking about writing. Ghostwriting is a key skill in the communications world, and it is something we love to do for clients. Writing in the voice of others […]
Millennials catch a lot of flack. They’ve been blamed for killing entire industries (chain restaurants), foods (cereal), and pastimes (golf). As a millennial, I am not offended by these accusations since they are, by all accounts, true. And, honestly, is anyone really going to miss Applebee’s? This generation, born after 1980, is also changing the […]
When I entered the workforce after graduating, I quickly learned that I obtained many informative and useful skills in college, but how to pitch to media was not one of them. In fact, I was not taught this at all, and I found that I was not alone. It seems that many universities overlook the […]
Just do it. Got milk? I’m Lovin It. As you read those taglines, I bet certain brand names popped into your head. I didn’t say their names, but the moment you saw those taglines, you pictured the company they represent. Nike. Milk. McDonald’s. When done right, a tagline can make your company a household name, […]
834 is known for getting work done professionally and effectively. We like to think we make it look easy, but the truth is, our team works incredibly hard. Countless hours (and cups of coffee) ensure our clients receive exceptional value and results, and we wouldn’t have it any other way. We love working with great […]
Confession: Even though I’m a writer, I still have to look up grammar stuff from time to time. I’ll often find myself wondering where an apostrophe should go, how I should format that date or time, or who the heck uses an Oxford comma (spoiler, we do!). But, when I have these questions, I find […]
Today, it’s not enough to simply host a great event and hope that everyone enjoys it in the moment, the digital public demands more. They demand live coverage. After all, if you didn’t talk about it on social media, did it actually happen? As a business, you want to get the best ROI out of […]