Want a sneak peek behind the curtain? Not that curtain, get your head out of the gutter! Well, when it comes to blog topics, our team looks to our readers and clients and the questions we hear most often. Then we work backwards to find an interesting, shareable blog that you will actually care about […]
Your website is arguably one of the most important assets to your business. It serves as a first impression. Plus, if it’s functioning how it’s supposed to, it also makes people want to come back. If your site is built on WordPress, chances are it’s got a bunch of plugins on the back end holding […]
Hey, look at you, blog reader. There’s about a 60% chance you came from organic search and a 30% chance you came from a social referral. The other 10% either subscribed to our newsletter or came through some other direct traffic. We know where you came from, but what stage are your customers in, and […]
What’s the first thing you do when waking up? Grab your phone. After you browse all the social networks, you open your email and scroll through your mother’s forward of a work/life balance article, your dentist confirming that 8 a.m. appointment tomorrow, the pizza place offering up rewards for ordering twice in the past week… […]
Digital Marketing combines analytics, creative, and messaging into an art. We all know that when artists collaborate, awesome things happen. So, here are some digital marketing tools we want you to steal so you can see exactly what we see when we run your digital marketing efforts. Oh, and it’s probably worth noting that all […]
When we say integrated communications is our jam, we really, really mean it. Our client, BCVision, is an initiative of the Battle Creek Community Foundation. They approached us about their quest for Battle Creek to become an All-America City through the National Civic League, and we jumped at the chance to make it happen. The […]
It’s 2019, which means that there are over 1.9 billion websites on the internet. 1.9 billion! If you’re bad with numbers, that’s a lot…a whole lot. With all that clutter from sites and content, getting people to find and visit your websites can be a headache. That is why you need to make sweet, sweet […]
Words are hard. For some reason, our brains don’t always love translating thoughts into written language, and that can get pretty frustrating. Good storytelling is hard enough, but when you add grammar into the mix, the whole thing can get a bit confusing. How are you supposed to know if you need a comma? Semicolon? […]
You’re so vain, you probably think this blog is about you. Don’t you? Don’t you? Take a second to remember the last time you were followed by a social media account with a bunch of followers. Sure, it sounds stupid, but it’s sort of an exhilarating experience, isn’t it? Someone with a lot of friends […]
If you opened your personal email right now, we bet you’d immediately be face-to-face with about a hundred newsletters. How many emails do you have from Starbucks? Target? DSW? Better yet, how many of those things have you actually opened? Probably, like, memo-rably few, right? Inboxes can get so crowded with newsletters that some clients […]
