5 WordPress Plugins Your Site Needs
Your website is arguably one of the most important assets to your business. It serves as a first impression. Plus, if it’s functioning how it’s…
Category: Digital Marketing
Creating a Comprehensive Conversion Funnel
Hey, look at you, blog reader. There’s about a 60% chance you came from organic search and a 30% chance you came from a social…
The DL on 2019 Email Marketing Benchmarks
What’s the first thing you do when waking up? Grab your phone. After you browse all the social networks, you open your email and scroll…
5 Helpful Internet Tools and Tricks
Digital Marketing combines analytics, creative, and messaging into an art. We all know that when artists collaborate, awesome things happen. So, here are some digital…
Integrated Communications Case Study – BCVision
When we say integrated communications is our jam, we really, really mean it. Our client, BCVision, is an initiative of the Battle Creek Community Foundation.…
Blogging & SEO Sitting In A Tree (K I S S I N G)
It’s 2019, which means that there are over 1.9 billion websites on the internet. 1.9 billion! If you’re bad with numbers, that’s a lot…a whole…
Please Stop Making These Common Grammar Mistakes
Words are hard. For some reason, our brains don’t always love translating thoughts into written language, and that can get pretty frustrating. Good storytelling is…
Vanity Metrics: Do They Matter?
You’re so vain, you probably think this blog is about you. Don’t you? Don’t you? Take a second to remember the last time you were…
3 Tips for Writing an Effective Newsletter
If you opened your personal email right now, we bet you’d immediately be face-to-face with about a hundred newsletters. How many emails do you have…
Marketing vs. Advertising vs. Public Relations
Edit: This post is great, but the new version is even better. First off, if you are a college student who found this blog while…