Say Goodbye to Gendered Marketing
If you come at us with pink power tools or some antiquated housewife advertising, you are practically guaranteeing we won’t buy your product. Assuming women…
Category: Digital Marketing
Do You Love Your Agency?
Sometimes we feel like a broken record, but this point deserves to be made again and again and again. We set out to be a…
Marketing vs. PR vs. Advertising
This is our third time writing this blog on the age-old question, “what is the difference between marketing, public relations, and advertising?” You guys sure…
Why Domain Authority Matters to PR
We promise this blog will be interesting, albeit it’s title. In the ever-evolving and highly stressful world of public relations, practitioners are often asked “how…
Top 4 Reasons To Implement Marketing Automation and Why You Should Already Be Using It
Since you’ve arrived here, you may already have a good grasp of what marketing automation is. If not, check out part one of this blog.…
The Rise of Marketing Automation (It’s Already Risen. It Has Risen Indeed.)
We don’t usually accept guest blogs, cause who really wants to hear from anyone that isn’t us? When we do make an exception, it’s because…
Planning for 2021 Marketing
First thing’s first. If you missed part 1 of this blog, check it out here. Good to go? Okay. Preparing for a new year is…
Marketing Trends in the New Year
2021 is here, and we ask that everyone be real quiet. Tiptoe into it. No “Happy New Year.” Avoid any hoopla or celebrations. We all…
Building SEO Through PR
We’re all working towards great SEO and a high domain authority, aren’t we? There are so many ways to get there, but a lot of…
Married to the industry
We recently had Josh Byler on the Happy Hour Hustle podcast. For those of you that don’t know, Josh is married to Kim. If you…