The Outsiders, Changemakers & Purple Cows
Changemakers, purple cows, outsiders or entrepreneurs; it doesn’t matter how you label them, they’re changing the world and succeeding despite it. One of our favorite…
Category: Content Marketing
3 Ways Brands are Using TikTok
TikTok users doubled during the pandemic. Let us say that again – doubled. The network has 689 million users internationally – um, wow. Revenue in…
5 Benefits of Working with a Small Agency
We really hate being described as “small” or “boutique,” as it often disparages the work we do for our clients, not to mention ourselves. After…
Just Say Yes to These Social Media Rules
We have a lot of fun with our client’s social media. We get to educate, inform, entertain and engage with their target audience based on…
Do You Love Your Agency?
Sometimes we feel like a broken record, but this point deserves to be made again and again and again. We set out to be a…
Old vs. New Media Trends
Salesforce was nice enough to publish a report on consumer media consumption, which basically breaks down our preferences on how and where we binge-watch our…
Marketing vs. PR vs. Advertising
This is our third time writing this blog on the age-old question, “what is the difference between marketing, public relations, and advertising?” You guys sure…
Developing Engaging Content
We love to write. The two blogs a week and countless social posts are a testament to that. We make a point to ensure the…
How to Market to Gen Zers
Hey there. It’s the Gen-Zers of 8THIRTYFOUR here 👋 (don’t be too disappointed). In the past few months, we’ve seen quite a bit of speculation…