Top 4 Reasons to Invest in Local Media
What’s the first thing that comes to mind when you think about the local media? For many companies they think ‘small time’ or ‘not worth…
Author: 8THIRTYFOUR
Branding in Pop Culture
Branding is a powerful tool that can make or break a company, but did you know that it can also be used in pop culture?…
Why Authentic Content Matters
2023 is the year of authenticity, according to Emplifi (and us), meaning brands are going to rely on customer influencers across social platforms by engaging…
Our Favorite PR Myths
If there’s one thing about us, we love proving people wrong. One evening we were doing what we do best – you know, sipping on…
Agency vs. Corporate
We’re kind of partial to the agency world, but we understand it isn’t everyone’s jam. Some people like the dull, mind-numbing corporate world. Fun. We…
Top 6 Key PR Trends in 2023
The times are a-changing and as pop-culture icon and Clueless bestie, Tai Frasier would say, “we are rolling with the homies.” If you are not…
Creating a Social Style Guide
Stop throwing shit against the wall to see what sticks, it ain’t a strategy (much like “ain’t” ain’t a word) and it’s making the rest…
5 Essential Skills for Account Managers
In this industry, we love to talk about all the shiny parts of our jobs—the new websites, huge earned media placements, gorgeous rebrands, and everything…
What Should I Put in My Portfolio?
Alright grads, soon-to-be grads or young professionals; we get a lot of questions about what to bring to an interview or what to submit when…
This Month in Media
As a way to combat imposter syndrome, we like to celebrate our wins and take a stroll down memory lane to reflect on the great…