When it comes to social media, there always seems to be a new and upcoming platform out there that everyone, even your grandma is trying (TikTok).. And there’s about a billion other platforms that everyone tells you that you should be on, too (what the heck is Alignable anyways). It’s crazy hard to manage multiple […]
Social media giants have had no lack of issues when it comes to political elections, but are they starting to figure it out? Are they using their powers for good? Social Media Motivating Voters If you’re still convinced that social media is not good for politics, hold that thought. Sure, fake news is still a […]
Short answer? Hell no. Facebook has engrained itself so deeply in the roots of modern society. Name another brand so universally known and used. Go ahead. We dare you. 68% of American adults (and 22% of the entire human population) have a Facebook account (via Supply Gem) 1.56 of Facebook users log onto the site […]
Live video, stories, and captioned video have all made a splash in 2017 when it comes to reaching audiences and building brands. But, the world is constantly changing, and a marketers work is never done. Because we recently covered the SEO Trends that you should watch out for in 2018, we decided we should also […]
The biggest complaint when Instagram Stories came out was that it was practically the same exact thing as SnapChat. Yes, their purpose is the same. But no, they aren’t the same when you consider audience, viewership, usability, or reach. So what is a business to do with these platforms? Pick one over the other? Pick […]
There are a number of things we have to keep up on as communication professionals. But, there’s a lot of information out there, so we have to funnel it somehow. Our team shares their favorite websites, influencers, apps and blogs they follow on a daily basis. In a fast-paced industry, these options make things a […]
