It’s 2019, which means that there are over 1.9 billion websites on the internet. 1.9 billion! If you’re bad with numbers, that’s a lot…a whole lot. With all that clutter from sites and content, getting people to find and visit your websites can be a headache. That is why you need to make sweet, sweet […]
Things are always changing in the world of social media. It takes a lot of attention to detail to sift through all of the monotony in order to identify updates that might have an impact on performance in the long term. That’s why you can imagine our excitement when we heard that Instagram was integrating […]
Rx Optical, a leading eye care provider in Michigan, is deeply proud of their history in the Great Lakes state, and they pride themselves on creating exceptional experiences for each and every patient. They are also dedicated to promoting inspiring, sustainable careers for their team members. Michigan Roots Rx Optical was founded in Kalamazoo, Michigan […]
Once upon a time, public relations and marketing teams operated in different worlds and didn’t often connect or collaborate. While that approach used to make some sense, the evolution of the internet has had a drastic impact on traditional public relations and marketing efforts. In a world where journalists can find their own stories through […]
We love acronyms! BRB. PPC. GDPR. LRD (AKA Long Road Distillers, here in GR). But, one of our favorites is SEO. Today we are proud to bring you our debut Learning Friday video on SEO! Not a video person? Not a problem. Here is a written recap of what you need to know. What is […]
Optimizing your digital presence for search engines is no small feat. You need a completely responsive website that engages your audience, and you need a library unique and valuable content. Neither of these is something that happens overnight, or at little expense. That being said, here are 5 ‘quick wins’ to get a handle on […]
Unless you live under a rock, you’ve heard about content marketing. Those of us who live and breathe content marketing sometimes wish we could crawl under there with you. Content marketing is a lot of work. It’s creating a lot of content – words, images and videos – to post on your website, on your […]
Online Marketing Tools, SEO/SEM & WordPress Plugins (oh my!) The web design & development team here at 834 is always looking into handy new tools that will help us better analyze, strategize and build SEO strategies and websites for our clients (and ourselves). We are showing a little more of our geeky side with some […]
If you’re in a company that sells products or services to other businesses you might think that your approach to Public Relations and Marketing is different than a B2C company. We disagree. Your audiences are still people, or we like to call them humans. Humans who make the buying decisions and other influencers within their organization. B2B marketing […]
Can you help us with Search Engine Optimization (SEO)? What about Google Algorithm Changes, what do we need to know? How can our website get to the Top of Google? Do you have these questions? How many times have you asked a web development company or a web marketing company? More importantly – how many different […]
