Public relations is much more than relating to the public. According to the Public Relations Society of America, “Public relations is a strategic communication process
This blog was originally posted on smallbizmusings.com, but it was so good we had to share it again. Public relations can only do so much.
This is an old post! Check out our updated one here. Graphic design and public relations are often thought of as two separate disciplines, independent
Step #1: Don’t write the release. Public relations has changed a lot since I (Kim) started my career, with digital becoming integral in the process
Public relations is often intangible when it comes to measuring the effectiveness or effects it has on your overall company sales. PR is meant to
With growth comes hiring, with new hires comes lots and lots of interviews. How do you stand out from the crowd? How do you leave
We had a whole list of brand fails primed and ready to go for this blog, but over the weekend, a local brand demonstrated first
As we gear up for another week of media announcements, press conferences, media training and pitching, I wanted to share some tips on media
A communication strategy really does serve a purpose, it isn’t just something you read once and set on a shelf. It should be your roadmap
Unless you live your life under a very large boulder (possibly a mountain), you have inevitably heard something about Pokémon GO, the viral mobile game
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