As marketers or business owners, a lot of work goes into making our businesses successful – from gaining new customers to keeping current ones happy. We often forget the little victories and focus on the negative stuff happening in our lives or the world. Everyone likes to focus on gratitude during the holiday season, so […]
Itâs fall yâall, which has nothing to do with this blog but weâre just so excited. We broke out the fall decor and pumpkin-vanilla scented candles this weekend and we canât wait to traipse through a corn maze. To celebrate fall, weâre taking a look back at some recent client media, from yours truly. Farmgirl […]
We really do get to pitch the coolest stuff. From Michigan’s most iconic caps, women blasting through glass ceilings, fighting family homelessness in our community and so much more. Here’s a little peek into what we’ve been up to the last month or so. We don’t take shortcuts, so just know all of the below…it […]
Navigate Adventure Vans came to us with a vision: a refreshed website and a kickass announcement for a new brand. When we heard all about the company’s goals, we were excited to get on board. After all, who wouldn’t want to help launch Michigan’s first semi-custom and custom adventure van company? Uh…sign us up! Since […]
Our Top Case Studies from 2021 We did like a lot, a lot this past year. We told you all about it in our Top 5 Agency Wins and Top 5 PR Wins, but we didn’t even cover the half of it. Lucky for us, you’re here reading this fabulous, not “meta” at all blog, […]
We’re not big into feelings and lovey-dovey stuff over here but we have to tell you, 2021 wouldn’t have happened without our incredible clients. Partnering with small businesses, non-profit organizations and even international corporations is no small feat for a team of our size. We take pride in the tailored approach we deliver to all […]
We write these blogs mostly for ourselves because half of these wins seem like they were 3 years ago versus this past year. Also, we often forget how much we’ve accomplished in the past year as an integrated communications firm. PR pros are always striving for great coverage for clients, but once it is secured, […]
Do you invest more time and money into acquiring new customers than strengthening existing customer relationships? We’re gonna guess about 90% of you responded with a “yes.” Happy customers are your best revenue generator. It’s why investing in customer experience is so important but often overlooked. According to our friends at HubSpot, customer experience is […]
