August 11, 2021
July 16, 2021
Letter To My Younger Self – Meg Chittenden
Dear younger self, You’re interested in some advice from me? That’s weird. It’s not like you’re going to listen to me anyway, because you’re stubborn like that. I digress – let’s start with some basics: 1. Do something for yourself every day – Although I don’t take this advice often, it’s good to keep it […]
July 14, 2021
Staying Authentic in an Inauthentic World
We’re pulled in a gazillion different directions every day, with information bombarding us via social media, texts, ads, Google search, news…you name it. Not to sound all nostalgic, but life was simpler back in 2007, when we only had to contend with our Nextel (beep-beep) or Blackberry (keyboards were the best). It’s impossible to escape […]
June 16, 2021
Happy Places
Life is kicking up several paces again, which means our stress is also increasing. We are big on mental health at 8THIRTYFOUR, and that means taking care of YOU. It’s hard to escape the pull of technology and responsibilities, but it’s also non-negotiable. So if you need someone to tell you to put the phone […]
May 26, 2021
Your Employees Are Burned Out
Your employees are burned out. They are tired, distracted, short-tempered and just over it. First, the pandemic, then work-from-home and now they are expected to return to work as if nothing happened in the last 15 months (feels like five years). Honestly, it’s a recipe for disaster. Work as we know it has changed, and […]
May 19, 2021
Say Goodbye to Gendered Marketing
If you come at us with pink power tools or some antiquated housewife advertising, you are practically guaranteeing we won’t buy your product. Assuming women will go wild for anything wrapped in pink, or will only use power tools if they are a feminine color, is beyond insulting. Repeat after me; Gendered Marketing is stupid […]
May 7, 2021
What the Heck is Imposter Syndrome?
At one time or another, we’ve all felt like frauds or imposters. It is something you hear women talk about more often than men due to the fact they are constantly doubting their success or abilities. When you are not paid the same as your male counterparts or given the same opportunities, you begin to […]
April 9, 2021
You gotta know when to hold ’em: Values-Based Marketing
It’s interesting, the names approaches or actions are given. For example, we’ve been practicing integrated communications for over 14 years, and now most people in the profession refer to it as the PESO model. We’ve always been ahead of the curve and we don’t need acronyms to define how marketing should be delivered. Now, the […]
April 7, 2021
Control Your Inner Karen
Karen[ CARE-un ] noun Often defined by their signature asymmetrical, blonde “May I speak to the manager?” bob, tendency to make entitled requests the world over and penchant for sticking their nose in other people’s business. Karen’s manifest in many forms, but regardless of outward appearance they will make themselves known without fail. What are […]
March 3, 2021
Worst Fictional Female Characters Part Deux
We received an overwhelming response to our first blog on Worst Female Fictional Characters Everyone Loved, so after much adieu, we are writing Part Deux (we fancy). You gave us a lot of great suggestions with all the Disney Princesses, Bella from Twilight, Anastasia from 50 Shades of Gray, Jenny in Forrest Gump, Pretty Woman […]