Social media has taken over the world. If you don’t believe us, try spending an entire day without checking Facebook, Twitter and Instagram. You could probably do it, but breaking the habit won’t be easy. Businesses especially have rapidly realized that social media is essential to thrive. Customer service has become more than just a […]
View the updated 2019 version of Marketing vs Advertising vs Public Relations. At 834 | Integrated Communications, clients rely on our ability to provide a full range of communications services. Do you need an ad placement in a magazine? We can hook you up. Having trouble marketing your product to a specific audience? 834 […]
It’s Thursday, so we are throwing it back a year and rebirthing one of our most famous blogs, Life on the Interwebs: Creating Digital Relationships. In the world we live in, social media and online personalities are crucial to connect with audiences. But here’s the thing: everyone else thinks so, too. It is almost unheard […]
If you’re in a company that sells products or services to other businesses you might think that your approach to Public Relations and Marketing is different than a B2C company. We disagree. Your audiences are still people, or we like to call them humans. Humans who make the buying decisions and other influencers within their organization. B2B marketing […]
We talk a lot about blogging here at 834, and there are many benefits of blogging. We create content for many of our clients, and ourselves, from newsletters, press releases, story development and social media. Still, there is significantly more value in your blog posts and they have a longer lifetime than you’d ever imagine. In […]
When surfing the web, it seems to be filled with an abundance of blogs and silly cat videos. While funny videos of cats may take longer to become redundant, blogging can often seem like a daunting and sometimes pointless task. I’m here to tell you to stop chasing your cat around with a camera, to […]
Can you help us with Search Engine Optimization (SEO)? What about Google Algorithm Changes, what do we need to know? How can our website get to the Top of Google? Do you have these questions? How many times have you asked a web development company or a web marketing company? More importantly – how many different […]
Content is important. You obviously understand this as you are reading an amazing blog on how to get started (and stay motivated). Here’s a few tips for all the newbie content generators. Content marketing does not have to be complicated. From our experience, people tend to overthink it. This style of writing is neither a research paper nor […]
The fourth Friday is officially up for grabs at 834. Thus, Fourth Friday Free-for-All. You will hear from anyone and everyone — the guy that just put up our wallpaper (he knows a lot about customer service), to the people we talk to in restaurants (happy hour anyone?) and everyone in between. Have something you […]
Try getting the attention of your friend sitting across the room typing away on their mobile device. You’ll need all the luck in the world with that one. The amount of face-to-face contact is dwindling because many find it easier and more convenient to connect with on social media. A 2013 study by Google proved that […]
