At 834 Design & Marketing we pride ourselves on being a team of fierce, empowering women. We stand up for what we believe in, and work our asses off to be the best we can be, both as individuals and as a team. In honor of Women’s History Month, we’ve rounded up the women we […]
Public relations is often intangible when it comes to measuring the effectiveness or effects it has on your overall company sales. PR is meant to drive relationships, awareness and connections. By having a consistence presence in the media, you are keeping your competitors out of the spotlight, but that can’t always be tied back to […]
In our latest article for the Grand Rapids Business Journal we talk instant gratification and Jimmy John’s as it relates to marketing. In marketing, “good things come to those who wait” means progress and results take time. As much as we would love to snap our fingers and make an instant impact, that isn’t how […]
As a new project manager at 834 Design, it’s been a wild ride learning the ins and outs of agency life with this stone-cold group of ladies. One thing I figured out quickly is that every day is what I call “organized chaos.” The calendar is full and the to-do list is bursting, but there’s […]
Phew…we had a packed house for our February edition of Your Biz Your Town with the effervescent, Shelley Irwin. We laughed, we ate ice cream, we learned about Grand Rapids history and how much wine to drink at a wine tasting. Below is a brief recap of the amazing things happening coming up in Grand […]
Apps…they are either lifesavers or time sucks. WordBrain anyone? If used for the greater good, an app can help keep your life organized, informed and sane. If you are looking to add some order to your life, might we suggest the following apps to help you organize your tasks and mind. Kim – Google Calendar […]
Personal brand and relationship building have been hot topics around the 834 office recently. A core part of personal branding is relationships, connections and being visible. That being said, don’t be an asshole because it will come back to haunt you. On the other hand, keep in mind that you can’t be nice all the time. […]
Recently, our Boss Lady had a family emergency. That same week two other employees had similar situations. For a smaller agency, having three employees away from the office could lead to disaster (For you math wiz’s that is a fourth of our employees). Did our clients feel neglected? Nope. In fact, #Team834 rallied and made it a priority to […]
Social media is an important tool in your marketing toolbox and we often discuss how to make use of it on our blog. What we don’t often cover is the not so sexy stuff like demographics, user base, and other platform data. Understanding the audience within each platform is essential if you actually want to […]
Pantone’s 2017 Color of the Year: Greenery There has been a lot of talk about Pantone’s choice for the 2017 Color of The Year. We get so many questions as it relates to Pantone’s color direction, but the most frequently asked question is “should we use this color within our marketing, advertising or branding materials?” […]
