Kayden Grinwis is the newest member of #Team834, and he will be leading our web division. His background covers all things digital – PPC advertising, SEO, website strategy, UX, email marketing, social media, and CRM integration (he once built a completely custom, automated sales workflow and reporting system for a multi-national sales team). Stop by the office […]
That is it, it’s decided. Innovation is dead. We are now living in a world where everyone copies everyone else and then launches it as a new, never been done before feature. Hell, they’re so lazy they don’t even bother calling it anything different. We’re talking about Instagram Stories, Snapchat Stories and now Facebook Stories. We […]
You can easily have a love-hate relationship with event planning. Immense time, effort and headaches goes into planning an event that spans only a mere couple of hours. But after planning countless events ourselves, it’s safe to say that we know a thing (or two) about executing a fabulous event. In fact, our team recently had the […]
We’ve heard the terms unnecessary, irrelevant and wasteful used to describe the online marketing from a manufacturing business perspective. We’ve heard claims that ‘my customers don’t look for me there’, and ‘this doesn’t make sense for our industry’. If you have similar thoughts about digital marketing for your manufacturing business, it’s time to reconsider. It’s 2017, and […]
Awesome. That is the word we have to describe how amazing this week’s Your Biz Your Town was with Shelley Irwin. There are several community events coming up that our guests, Silent Observer and Grand Rapids Pride Center, are hosting. You need to be there. Catch the full interview here. Trans Day of Visibility (TDOV) […]
Failure Sucks Failure can really suck. It’s embarrassing. It derails your confidence. It can be held over your head for months to come. But when failure happens, it can be an extremely valuable asset. Some of Team834 were asked to be co-hosts for Generation Grand’s twitter chat about failure on Wednesday night. This was in […]
A picture is worth 1,000 words… Cliche, right? We’ve heard this saying countless of times, but what does this mean and why do we care? How does this relate to branding and marketing? When we talk about brand strategy we consider multiple different aspects that make up a visual identity; The finite details are what can […]
Happy St. Patrick’s Day! #Team834 may not be completely Irish, but we have had an enormous amount of luck over the past year. We lucked out with the greatest team members, dogs and clients that a firm could ask for. We wanted to share with you a little bit of our luck. Kim 834 has become so much more […]
One of the biggest challenges that brands encounter when maintaining or launching an online presence is keeping a consistent voice and tone. A brand’s voice is the first experience a consumer has when they engage with you over social media. An inconsistent brand voice can turn a potential customer off. Developing a brand’s messaging and personality/voice is just […]
It’s true. Your blog is boring, irrelevant, self-promoting and did we say boring? Let us put it this way: Do you have that friend that always talks about themselves? Do they listen to you? Care about your feedback? If you want to have a successful blog that engages, inspires and educates – then you need to […]
