Instead of some sappy blog about love and hearts, we’re gonna share our love for the organizations and the people making a BIG difference in our community and state. We’ll still honor Valentine’s Day by consuming pounds of heart-shaped chocolate candy cause we’re team players. We talk a lot about the Entrepreneurial Operating System (EOS), […]
Media has a habit of making the marketing industry seem like there’s always something wild happening. Starlettes fly across the country on private jets, bosses kick down doors in anger-fueled rages, and the underdog team jumps with joy when their campaign finally gets sign-off from The Big CEO. While some of that’s true, you might […]
Here at 8THIRTYFOUR, we have several clients in the defense industry, where the opportunities are massive but the competition is fierce. Fortunately, we’ve picked up a few things after being in the GovCon realm for a few years now. Like how having a killer capability statement is crucial for government contractors. Seriously, it can be […]
GovCon marketing is a game of skill, strategy, and precision. Every message you send out to a government agency has to hit its mark with laser-like accuracy, addressing the specific needs, challenges, and priorities of your target audience. Whether you’re promoting a new product, service, or solution, your goal is to showcase its value in […]
It feels like we just talked about this. So let’s make one thing clear. We don’t bring it up over and over again because we enjoy talking about how fucked up and misogynistic this world is. Everybody else seems to do that for us. You know what we’re about to bring up. Wait, what is […]
As we approach the New Year, it can be tempting to make resolutions for your business – like increasing sales, updating your digital presence, or trying something new. But hey, have you ever thought about making anti-resolutions? Instead of just focusing on what you should do, consider what you shouldn’t do in 2024. Anti-resolutions are […]
In our recent Happy Hour Hustle podcast, we invited influencers Aly Zuidervenn and Chelsea Sinke (@helloalymay and @mygrandrapidslife) to chat about the ever-changing world of influencer marketing. Influencer marketing has emerged as a potent strategy for brands seeking to connect with their audience on a more personal level. We delved into the realities from the […]
First off, congrats to Taylor Swift on being named Time’s Person of the Year. Very well-deserved. She’s a Fearless Leader Not only is she one of the most successful and influential artists of our time, she has also used her platform to speak out on issues that matter. From her advocacy for LGBTQIA+ rights to […]
Navigating the legalities of fonts can be a perplexing endeavor, particularly for busy entrepreneurs and marketers striving to make their content shine in the crowded online realm. How can one determine the availability of that captivating font spotted online, while staying clear of copyright complications? Font licenses play a crucial role when employing commercial fonts, […]
As the holiday season is right around the corner, it’s time to start thinking about how you want to market your business this holiday season. Whether you are selling products or services, the success of your holiday marketing campaigns can help drive an increase in sales and customer engagement. This blog post provides insight into […]
