June 21 was the official start of summer in Michigan. We wait for it all winter long, wade through the rain in the spring, and wistfully watch the trees for their first buds. It’s here, and boy, have we been waiting for time to take on our favorite activities, soak up the sun and spend […]
Remember the days when marketing executives would light a cigarette, pour themselves a stiff drink, and scribble some creative ideas on a napkin? The time when advertising was dominated by men in suits with slicked-back hair and persuasive charm? The advertising world has come a long way since then. As technology progressed, so did marketing. […]
Isn’t it always the story of a small business owner’s life to want to promote their biz but not have enough funds for really kick-ass marketing tactics? Don’t sweat it, there are still ways you can get your brand out there on that tight budget. The key is knowing who YOU are as a business […]
We’re kind of partial to the agency world, but we understand it isn’t everyone’s jam. Some people like the dull, mind-numbing corporate world. Fun. We figured we’d break down the differences for ya, so here is our side-by-side comparison of agency vs. corporate. Both sides have their pros and cons, you gotta pick what is […]
Alright grads, soon-to-be grads or young professionals; we get a lot of questions about what to bring to an interview or what to submit when you really want that call. Gone are the days of print portfolios…but that doesn’t mean you shouldn’t bring something to showcase, more than likely the individuals interviewing you are big […]
As a way to combat imposter syndrome, we like to celebrate our wins and take a stroll down memory lane to reflect on the great media we’ve obtained for the last month or so. Before we dive in, here’s a quick reminder about PR. PR is hard work. We make it look easy, but what […]
As our idol, Leslie Knope would say, it’s “ladies celebrating ladies.” If we had to choose between Valentine’s Day and Galentine’s Day, well lets just say we’d choose chicks before di…well you get the idea. Here are five hilarious reasons why you should be celebrating Galentine’s Day with your girl squad. Reason Number One: No […]
Public relations can be a teensy tiny bit crazy, which means as professionals we have to be RIDICULOUSLY organized. There are certain things, we require to do our job well while retaining our sanity. Venti Iced Shaken Espresso Give us all the caffeine in the damn world and it will fuel our media superpowers. We […]
We’re not talking about pizza rolls in the microwave, although their appeal should never be underestimated, but healthier options you can either prep ahead of time or make on the fly. Food is important, people. You need the nourishment for your brain to fire on all cylinders. Check out these curated recipes you can make […]
Interviews can be totally nerve-wracking, especially with the combo of video and in-person. We’re expected to crush it no matter the circumstances, which is why we’re sharing our best tips and worst experiences (for you to learn from). Be well-rested One of our team members, who may or may not run this company, went to […]
