The Importance of Market Research
You know the saying, “we study history to not repeat the mistakes of the past?” It’s kind of like that with market research. Communication strategies…
Author: 8THIRTYFOUR
Morning People vs. Snooze People
Anyone out there a morning person? Do you wake up to birds chirping and Happy by Pharrell playing in your head? If so, WTF is…
Presidential PR Blunders
Don’t worry, we’re not gonna talk about that guy. It’d be way too easy. We want to focus on the weird, hilarious and just plain…
Digital Conversion Tracking Tips
The world of digital marketing is confusing to most of us common folks, to say the least. You’ll hear words like funnel, metics, conversion, A/B…
Unwritten Office Rules
We pride ourselves on being different. We’re a little weird and a lot sarcastic. We don’t take ourselves too seriously, because where’s the fun in…
Logos, Lettermarks, Monikers, and More
Here’s a little trivia to start off your Wednesday. The term “brand” originated in the wild, wild west to refer to the mark that cattle…
Social Engagement Must-Dos
Everyone wants to be popular on the socials. Are you thriving? Or are you just kind of existing? We’ve told you this time and time…
Client Love: Engaged Outreach
PUBLIC RELATIONS CAMPAIGN CASE STUDY Engaged Outreach – Mental Health & Today’s Youth The What and Why Engaged Outreach, a statewide nonprofit focused on…
Common PR Misconceptions
“PR is going to drive my company’s sales.” “All company news is relevant and warrants a press release.” “PR is not time consuming.” Hahahahahahahaha! We…
Online snooping: We're exceptionally good at it
Internet stalking is kind of our jam. Our team is, like, super good at it. Don’t worry, we use our powers for good, not evil.…