REGISTER NOW: Uncomfortable Conversations: The Skills Crisis

Tell Me More

REGISTER: 8THIRTYFOUR Skills Survival School Founding Cohort

Save My Spot

Follow Us

Linkedin Instagram Facebook Youtube
CLICK ME

Case Study: La Fuente Communications Website

Share the goods.

A screenshot of the home page of the new La Fuente Communications website

You probably saw Ana Ramirez-Saenz speak recently at the Grand Rapids Chamber CEO Summit around diversity, equity and inclusion…let’s just say she blew the crowd away. We’ve had the pleasure of working with Ana on the development and design of her new company website, La Fuente Communications. Ana recognized the need to expand beyond her current brand, La Fuente Consulting, to also offer translation services to existing and new clients.

While there is some overlap between the two businesses, it was important they also stand alone for growth and search purposes.

Task

Build a site to match the established La Fuente Communications brand that is straightforward, easy to navigate with clear calls-to-action and a very cool design.

Goal

Our job was to make sure the La Fuente Communications site performed the way our client needed it to. To make that happen, we focused on:

  • Engaging design
  • Mobile-responsive design
  • User-friendly interface
  • Multiple forms for lead capture and appointment scheduling
  • Several different page designs to illustrate the hierarchy of information
  • Sections of the site focused on individual industries
  • The newest version of WordPress
  • An easy, user-friendly drag-and-drop interface
  • Google Analytics integration
  • SEO tools and optimization
  • Optional blogging capabilities for down the road

The client had done a lot of research before coming to us, which meant she had a great idea of what she wanted out of her site. It was our job to take that and run with it. 

Process

Our team tackled all of the following:

  • Website strategy meeting
  • Site map and strategy development
  • Keyword research
  • Site development with a drag-and-drop editor
  • Content editing
  • SEO integration, alt text, metadata, and the works
  • QA
  • Even more QA
  • A lil more QA
  • Site launch 
  • Post-launch QA
  • Site training for the La Fuente Communications team
  • SEO follow up with Google Search Console

Results

Well, if you’re asking us how it turned out, the answer is amazing! Ana was thrilled with the final site and the focus it puts on her vast array of services. Check it out for yourself! Be sure to click around when you visit, too. There are all sorts of bells and whistles, just waiting for you to find them.

Blog Conclusion

If your site feels like it’s stuck in the past, reach out to our team. We’re here to make your website dreams a reality.

Leave A Comment

Recent Musings

Something on Your Mind?

Let's Chat

You don’t want to miss this one…

The @womeninhospitalityleadership Conference is happening on November 10 and @bodespeaks will be speaking about her favorite topic: Big Deal Energy. Kim will help attendees turn the things they`ve been told to hide into their greatest professional asset, leaving with a personal brand that gets them sought out, referred, and remembered.

That’s just the beginning. She’s also hosting an Uncomfortable Conversations workshop to talk about the hard cost of soft skills. You know the drill: employers think Gen Z is lazy, entitled and will quit the second things get hard. Gen Z thinks employers are out of touch and a pain in the a**. Kim is bringing all of it to the table, and participants will leave with real takeaways for managing their people and getting the best out of them.

Plymouth. November 10. These are the rooms to be in. Ticket Sales close October 30th. Register at the link in bio.

10 1
Open post by 8thirtyfour with ID 18150035227576965
You don’t want to miss this one… The @womeninhospitalityleadership Conference is happening on November 10 and @bodespeaks will be speaking about her favorite topic: Big Deal Energy. Kim will help attendees turn the things they've been told to hide into their greatest professional asset, leaving with a personal brand that gets them sought out, referred, and remembered. That’s just the beginning. She’s also hosting an Uncomfortable Conversations workshop to talk about the hard cost of soft skills. You know the drill: employers think Gen Z is lazy, entitled and will quit the second things get hard. Gen Z thinks employers are out of touch and a pain in the a**. Kim is bringing all of it to the table, and participants will leave with real takeaways for managing their people and getting the best out of them. Plymouth. November 10. These are the rooms to be in. Ticket Sales close October 30th. Register at the link in bio.

Cardio, but make it Zoomies with Frank.

Just another morning in @bodespeaks life, where a dog is running laps around the office and the camerawoman is… trying to keep up.

38 1
Open post by 8thirtyfour with ID 18287107207289957
Cardio, but make it Zoomies with Frank. Just another morning in @bodespeaks life, where a dog is running laps around the office and the camerawoman is… trying to keep up.

Who made all these rules anyway?

Don’t wear color. Don’t share your ideas. Don’t put yourself out there. Don’t talk about your family.

We’re told to follow them, but @bodespeaks says question every single one. Then uncover your big hairy audacious goal, throw out the rulebook, and build a personal brand that actually works for you.

Thank you to Aggie and Cristy for having Kim on the @badass_women_in_business Podcast and, well... for being total badasses.

Listen to the full episode in bio.

3 1
Open post by 8thirtyfour with ID 17907332184563303
Who made all these rules anyway? Don’t wear color. Don’t share your ideas. Don’t put yourself out there. Don’t talk about your family. We’re told to follow them, but @bodespeaks says question every single one. Then uncover your big hairy audacious goal, throw out the rulebook, and build a personal brand that actually works for you. Thank you to Aggie and Cristy for having Kim on the @badass_women_in_business Podcast and, well... for being total badasses. Listen to the full episode in bio.

We had some fun in the office this week and asked some of the 8THIRTYFOUR team what “square up” means.

Surprisingly, the Gen Z of the group got it, but one of our Gen X’s did not (not saying any names…)

How do you “square up”?

#trending #fyp #squareup #agencylife

6 1
Open post by 8thirtyfour with ID 18116282363468795
We had some fun in the office this week and asked some of the 8THIRTYFOUR team what “square up” means. Surprisingly, the Gen Z of the group got it, but one of our Gen X’s did not (not saying any names…) How do you “square up”? #trending #fyp #squareup #agencylife
Powered by  GDPR Cookie Compliance (opens in a new tab)
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.