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Media training isn’t about posture or wardrobe—though it’s important. It’s about preparing your leadership to speak with clarity, stay on message, and not freeze when a reporter asks...

It’s a question we never thought we’d have to ask. But with Google’s recent announcements about AI Mode, SEO experts around the world are wondering if it’s time...

Women have always served in the U.S. military. Always. From disguising themselves as men in the Revolutionary War, to hauling wounded soldiers out of fire in Vietnam, to...

…and screaming in your car is totally normal. Owning a small business is the fastest way to develop anxiety, insomnia, and a drinking habit you call “networking.” I’ve...

There’s a lot going on in the news right now, between tariffs changing every single day, celebrities heading to space, and people replacing significant others with AI chatbots....

Michigan Irish Music Festival came to us wanting a brand refresh. What they got was a dedicated team that created a brand new look–but we’re not here to...

On April 16, 8THIRTYFOUR Integrated Communications hosted a private roundtable with Congresswoman Hillary Scholten and 14 women-owned small business leaders from West Michigan. It was a real conversation...

If you don’t already know, the 8THIRTYFOUR team has two former journalists. But if you asked anyone in the journalism industry, they’d say it’s two people who went...

Economic downturns don’t knock—they kick the door down. The companies that thrive aren’t the ones hoping for a miracle; they’re the ones with a plan, ready to turn...

Our clients may be national, but sometimes the major issues impacting our country bring us right back to our own backyard. That was the case when we were...

When the Small Business Association of Michigan Foundation reached out to Kim regarding the Women’s Entrepreneurial Fellowship (WEF), they had a name, and an idea but no real...

Welcome to another edition of “What the hell is going on?” featuring Women’s Rights (yes, we capitalized it… because it’s important). As our rights continue to be ripped...

After 25 years of bringing Irish culture to the Midwest, the Michigan Irish Music Festival (MIMF) needed a change, and they needed it now. The volunteer-driven festival needed...

We’re in a, dare we say, “unprecedented” time in our country’s history, where budgets are being slashed with little to no oversight, and federal funds are being frozen....

While we might have a tough time keeping up with latest fashion trends (seriously, why is low-rise back in style?), we’re experts when it comes to digital ones....

Female rage isn’t just a trending topic—it’s a reckoning. And now, in 2025, it’s not just women. It’s LGBTQIA+ people, Black and brown communities, Indigenous activists, immigrants, disabled...