Blog

Instead of cold-messaging on LinkedIn, we recommend spending time building your network in a thoughtful and strategic way. If you’re early on in your career, or have just...

According to a 2021 Harvard Business Review study, sixty-eight percent of Millennials (50% in 2019) and 81% of Gen Zers (75% in 2019) have left roles for mental...

Dear [Insert Name], [Superfluous greeting, that is completely unnecessary]. I am writing to request that you write a story about my client. I will detail why in the...

We all procrastinate and then we make excuses for it. We’re declaring May the month of “No Procrastination.” Catchy, right? Are you familiar with the feeling of knowing...

EOS®, how we love thee. We love it so much, we’re writing about it for the zillionth time. We even chatted with superstar EOS® implementer, Amy Courter, on...

This blog is dedicated to Frank Blossom, he was one seriously cool dude and our industry was better because of him. Below is a picture of him moderating...

Social media is the wild wild west. It’s hard to know why one post performs better than another, or how frequently to post or what content is best...

We were originally going to write a blog about cannabis marketing today (4/20), but we don’t actually know much about the subject outside of enjoying the product….so we...

Would you believe we consulted Rolling Stone for this blog? We did.  Everyone wants to unravel the mystery of Gen Z, totaling some 68 million people, Gen Z...

The end of the first quarter can mean only one thing…reporting time! Part of our proven process is reporting quarterly to our clients on the data and trends...

Hey there young Derk, Deek, Sterkenberger, Dstek…or whatever other nicknames you had back then. You’re an inquisitive little one and that’s okay! You’re asking the tough questions and...

Spring has arrived in Michigan to a flurry of snow, rain and sleet. Spring is drunk, but we’re excited anyways. In true 8THIRTYFOUR fashion, we’re sharing with you...

Spring has most definitely sprung here in West Michigan (it’s fake spring, but we’ll take it) and our client, Bad Habit, opened their doors to the public after...

We are overachievers, which is why we didn’t narrow this down to three. We see soooo many businesses ignore their Google Business Profile. Google is the world’s most-visited...

Culture is a team sport. Companies can define what they want their culture to be, set up systems to make it so but if you don’t have buy-in...

We do a bad job of celebrating our own successes and when we win for clients, it’s a win for us. We’ve had a busy March, announcing an...

Welcome to part deux of Email Marketing Best Practices, read the first here and let us remind you to NEVER BUY AN EMAIL LIST.  You want all the...

We’ve said it before, and we’ll say it again: websites are living, breathing things. You can’t just “set it and forget it.” Well, okay, you can, but what...