Blog

Political unrest, vaccination debates, women’s rights, return-to-office…seems like a lot of topics are off-limits, and we’re all walking around on eggshells. Even the weather has become controversial (global...

If you live in and around West Michigan, you may have noticed some bright blue locker/shipping containers pop up in Eastown or downtown Holland. Our client, Cubi Market...

Hey younger me, how’s it going? Knowing us, you’re probably stressing right now about where you’re headed or if your next leap is going to land. I know...

When did we start using the phrase Sunday Scaries? What it is referring to is the anxiety many of us have about the week ahead. It seems we’ve...

TOC Logistics International is one of those clients who has a super special place in our hearts. Maybe that’s because we’ve been working with them for almost a...

Changemakers, purple cows, outsiders or entrepreneurs; it doesn’t matter how you label them, they’re changing the world and succeeding despite it. One of our favorite books is Purple...

One of our more popular blogs (it really wasn’t) we’ve ever written was on website plugins and our recommended go-tos to improve your site’s functionality and usability. Since...

WE ARE SO EXCITED FOR FALL!!! Every fall, we share our favorite activities, this isn’t a blog you ever ask for, but we simply do not care. We...

Do you even exist if you don’t have a website? The answer is no, which is why we are writing another blog on website trends and user experience....

Every single one of us is working more independently than ever before. We can thank the pandemic for that, which also means we have to do a better...

Hi, 👋🏼 As you’ve probably noticed from our socials, we are in a new location on the NE side of Grand Rapids, known as Creston, and we are...

Hey there, little me. You’ve never really been one to ask for advice, just the one to give it, whether people ask for it or not. Well, guess...

We’re beginning to think writing will soon be a lost art, like cursive writing. Apparently, not everyone had a 3rd-grade teacher (thanks Mrs. Thomasma) who beat you with...

We have five core values our team lives by, and one of those is “Work Smarter, Not Harder.” Ironically, this was originally “We Work Harder Than the Rest.”...

Muck Rack recently came out with their 2021 State of PR. The report covers PR challenges, tech, media outreach, digital, measurement and budgets. All VERY exciting stuff for...

We’ve always known how important marketing and PR are for companies. Sometimes businesses need a bit of convincing in understanding the value, but in the last 16 months...

Welcome to 2021. More than likely, the majority of your workforce is virtual or a hybrid of in-person and work from home. If you’ve taken this approach and...

As an incoming intern and soon-to-be college senior, I figured I had a pretty solid understanding of what would be expected of me regarding public relations when I...