Letter to My Future Self: Alayna McNeil
Dear Future Self, This is an odd letter to write, because what could I possibly say to you that you don’t already know? And do I say “we,”...
Read NowThe Power of Female Rage
It’s been a heck of a few weeks for women, from Coco Gauff winning the U.S. Open, despite all the naysayers, to the media doing their darndest to...
Read NowA Love Letter to Fall
Oh fall, how we love thee. Every August we look forward to that amazing day when the scent of PSL fills the air. That first night when you...
Read NowCollege vs. Reality: What They Don’t Want You to Know
“Kim… I have a feeling I’m not in college anymore.” – Overheard at 8THIRTYFOUR Trust us, we get it. Like how Dorothy discovered Munchkinland is nothing like ole’...
Read NowEngage Your Customers with Video: A How-to Guide on Storytelling
Video has become one of the most effective tools for building a deeper connection with customers. Look at TikTok, Instagram Reels, YouTube, streaming ads, and you’ll see what...
Read NowThe Power of User Generated Content (UGC)
The advertising industry is great at developing snappy acronyms that people can latch on to. For a while, it was SEM. Then it was SEO. Now it’s UGC....
Read NowAshley: Letter to My Younger Self
Hey there Ashley Pink Princess. Woah! Haven’t heard this nickname in while. I have grown up quite a bit since we last chatted. Have you started high school...
Read NowThis Week in Media
In this edition of This Week in Media we cover it all – politics, entertainment, celebrities no one cares about and climate change. Kind of feels like we’re...
Read Now5 Tips for Getting the Most out of an Internship
If you’re an intern, this blog isn’t for you. This blog is for you to hand to potential employers, the companies wanting to hire you for an internship....
Read NowThis Month in Media
The 8THIRTYFOUR PR team is hard at work with pitch writing, stalking all the journalists, and navigating summer pitching schedules (insert headache here). We also like to celebrate...
Read NowOur Favorite Summertime Activities
June 21 was the official start of summer in Michigan. We wait for it all winter long, wade through the rain in the spring, and wistfully watch the...
Read NowThe Future of PR & AI
As PR specialists, we’re always seeking ways to accomplish our tasks quickly and efficiently, cause we have a lot to do. Artificial Intelligence has become the new buzz...
Read NowMust Subscribe PR Newsletter List (New & Improved)
We get it, you are super busy. Being in PR means your days are booked. You have media lists, interviews, pitches, press releases, client calls, and everything in...
Read NowG.O.L.F. – Gentlemen Only Ladies Forbidden
We weren’t going to be quiet on this topic. If you’ve been keeping up with sports news recently, you would know that PGA and LIV have now merged....
Read NowThe Future of Marketing: Predictions for the Next 5 Years
The future of marketing is always evolving, just look at AI – we’re all trying to figure out these robots and how to use them for good. So...
Read NowThe Evolution of Marketing: From Mad Men to Social Media Influencers
Remember the days when marketing executives would light a cigarette, pour themselves a stiff drink, and scribble some creative ideas on a napkin? The time when advertising was...
Read NowCoPro+ Website Case Study
When CoPro+ got in touch with us, it was originally for a completely different project for a totally different brand. Wild, right? If you don’t work in this industry, you...
Read NowUnlock the Power of Color in Marketing
A Comprehensive Guide to Utilizing Color Psychology Take a look at our website or visit us in our office and you’ll realize quickly how much we LOVE color....
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