This has to be our one gazillionth blog on the topic of public relations research, but it’s worth repeating and we really like to be heard. You don’t have to take our word for it, but we were named a Top 200 PR Agency by Forbes…so we may know a thing or two. When you’re […]
It feels like everyone has a podcast these days, and if you’re thinking the same thing, you’re right. They do. According to a Podcast Insights 2021 study, over 2 million podcasts exist, and 16 million people are “avid podcast fans.” Does avid mean they are all obsessed with Crime Junkie like our president, Jen? We’re […]
Our best friends at Muck Rack compiled their 2021 State of Journalism report by surveying 2,482 journalists from January 11th to February 8th, 2021. Considering some of the responses, we’re hoping these are the really mean journalists and the nice ones simply didn’t have time to respond. You can read the full report here or […]
The reason that Public Relations is often ranked as one of the top stressful career fields in the country is, well… because it’s stressful. Being in charge of accurately telling a brand or company’s story in a way that pleases all stakeholders is like holding a tiny little bird in your hand; it takes care […]
We sometimes find that the perception of public relations is skewed by those who don’t work in the field, and a lot of people still don’t understand its value. The simple fact is, if you want people to start talking about you or your brand, you need to have a skilled public relations team in […]
To be a successful publicist, you need to be patient, thoughtful, and extremely organized. Landing the right stories can be an art form and something that does not happen without hard work. A lazy publicist can be a source of irritation for media members, and can give good publicists a bad name. In the past, […]