Why do brands these days always have to get political? Um…how can you not? Besides, it’s important, it drives business and create customer loyalty. If you choose to remain silent, that’s your prerogative, but you’re more than likely gonna get called out by your customer base at some point and you should be prepared to […]
Note from Kim: I usually go into the blogs we collaborate on and do some editing and make it one voice, but this topic is too damn important. So I’m not touching a damn thing, this shit right here, it’s from the heart and it’s gonna hit you in all the feels. If you take […]
Stewardship is the act of taking responsibility for the well-being of the environment and doing something to restore or protect that well-being. Now, we know what we’re about to say sounds contrived, but it really is the God’s honest truth. When Kim started 8THIRTYFOUR 15 years ago, she did it with the express goal of […]
It is possible to build a network from the comfort of your couch. COVID has changed the way we interact with each other, but it doesn’t have to stop you from growing professionally and connecting with peers. There is nothing more important in your career than expanding the group of individuals you know. Here are […]
It really doesn’t matter what industry we’re talking about; women are underrepresented. For the sake of this blog, we’ve narrowed it down to focus on public relations. Interestingly enough, 75% of the jobs in PR are held by women. Here’s the kicker… 78% of CEOs are men 65% of boardroom seats are filled by men […]
The goal of all marketing, advertising, public relations and digital efforts is to build relationships. It doesn’t matter if you are B2B or B2C. Human connection is core to all that we do. If you fail to connect to your target audience, you will have little — if any — success long term. That is […]
We are addicted to networking and our community holds some pretty kickass events. We want to invite YOU, to come out with us and make some new acquaintances. Networking is so important, don’t believe us? Read our blog on the importance of networking. Here are some great events that we are attending and we are […]
Client holiday cards and gifting can be a huge sigh of creative relief or a giant burden wrapped in a bow and shoved on your back in a bright red sack. Either way, it translates to time and money spent. It also, however, presents the opportunity to show your clients how much they are appreciated […]
Sometimes a cause is so compelling, so basic, that we are forced to share it with the community. Here is your monthly nonprofit discovery post in the series Cause We Love. Introducing to you Ele’s Place Grand Rapids, a one-of-three branch nonprofit organization who is fully dedicated to creating awareness and supporting grieving children, teens and […]
When business gets overwhelming, simple yet important tasks such as community engagement, volunteering and participation often fall to the side. Participating and being active in the community allows for advertising, networking as well as overall business growth. Here are seven reasons to reorganize your priorities in the community and embrace leadership for business growth. Photo: […]
