May 7, 2025
Writes
All of our writings, resources, podcasts, and videos in one place just for you. Why? Because we like you. We really, really like you.
All of our writings in one place just for you. Why? Because we like you. We really, really like you.
April 30, 2025
Shamrocks On Screen
April 16, 2025
Transitioning from News to PR
April 7, 2025
5 Steps for Recession-Ready Crisis Comms
April 2, 2025
Feeding America WM Case Study
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Recent Posts
This is your Monday reminder that nobody has it all figured out at first.
Owning what makes you weird and unique takes time... and work.
You can start that work at a Big Deal Energy workshop. First one is on June 23. Link in bio.
The brands winning in AI search aren`t doing anything new; they just never stopped doing what worked.
Kim was quoted in @incmagazine alongside business leaders talking about generative engine optimization, and her message is one worth hearing right now. The terminology is different, the tools are different, but the foundation is exactly the same.
Full article at the link in bio.
Big Deal Energy starts with questioning the status quo and the rules you`ve been told to follow. They were built for blending in, not standing out.
Thank you to @fox17morningmix for the spotlight on our upcoming workshops.
Watch the full segment at the link in bio.
Being open and being honest aren`t the same thing, and according to Grace Gavin, most leaders haven`t figured that out yet.
Grace is the co-founder of Know Honesty, and she joined Maddie on the Happy Hour Hustle podcast to talk about the communication gaps costing teams more than they realize.
If you lead people, this episode is for you. Link in bio.
Nobody will remember your job title, and frankly, it`s not what`s interesting about you, anyway.
The reason you`re in those rooms is to be memorable, so find what that is and embrace it.
Thank you to @sheleadssocietymi for having us at your monthly meeting to talk Big Deal Energy
Come to an upcoming workshop, it`ll be fun. Link in bio.
Fixing the skills gap means changing how we do things... not more AI `solutions.`
In her latest blog, Kim talks about the need for mentorship, a framework, better job descriptions, and (this one`s really important) managers who aren`t afraid to give honest, timely feedback.
Read the full blog at the link in bio.
Knowledge
We got ebooks, upon ebooks, upon ebooks, upon worksheets. Download the knowledge; learn from us, young padawan.
We're Kind of a Big Deal
Happy Hour Hustle
It’s happy hour with a purpose. We pour drinks and tackle the hard subjects without a filter. We dive into small business issues, Kim’s ever-growing dog pack, the dumpster fire state of the world, social issues, and why women get sh*t done.
We bring the real talk with a twist, a lime, and a shot of tequila.