Core Value #2: We Know Our Shit
Yeah, we know. It’s one hell of a blog title. But that’s fine, because we’re one hell of an agency. If you aren’t familiar with…
Tag: public relations
Marketing vs. Advertising vs. Public Relations
Edit: This post is great, but the new version is even better. First off, if you are a college student who found this blog while…
Media: Maybe They're Just Not That into You
Picture it: you’ve got the story of a lifetime. You feverishly type out a pitch, send it to a million media contacts, and expect your…
Public Relations Survival Guide
The reason that Public Relations is often ranked as one of the top stressful career fields in the country is, well… because it’s stressful. Being…
How We Stay Current in Our Industries
The world is a hectic place nowadays, isn’t it? It’s hard to focus on just about anything, especially anything remotely important. It seems like no…
Public Relations and Digital Marketing: A Modern Love Story
Once upon a time, public relations and marketing teams operated in different worlds and didn’t often connect or collaborate. While that approach used to make…
Year in Review: Top 2018 PR Trends
Somehow we are already nearing the end of another year, and as we look back on 2018, a time that was full of big stories…
Public Relations 101: The Basics
We sometimes find that the perception of public relations is skewed by those who don’t work in the field, and a lot of people still…
Spooktacular Ghostwriting Tips
We’ve said it before and we’ll say it again… Not all ghosts are scary! Last year we celebrated Halloween by sharing ghostwriting tips on the…
5 Annoying Public Relations Habits to Avoid
To be a successful publicist, you need to be patient, thoughtful, and extremely organized. Landing the right stories can be an art form and something…