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Maintaining your Brand

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Whether you are creating or maintaining your brand image there are certain “rules” to follow to ensure the success of your brand.

Patience:
Consumers do not recognize brands overnight.  Unless your brand has been around for years, it will take time to develop.

Focus:
Focus your brand and know your limits.  Do not try to please the masses.  Consider your intended target audience and go from there.  A brand loses its strength when it is not consistent.  Consistency helps you build a lasting relationship with your target market.

Difference:
Stand out amongst the competition.  If there are multiple other products/services out there similar to yours, what makes your brand different? Focus on these differentiators when marketing your brand.

Public Relations:
Use PR to build your brand, and then use PR to maintain it.

Be Social:
Utilize social media to create conversations around your brand. Being found on social networks gives your audience the ability to build relationships with you.

Customer Service:
Make the consumer experience positive.  Focus on customer service, first impressions and the quality of your product or service.

Are the brands you know and love on the right path?  Tell us about it…

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This is why we do what we do. Most women business owners are left to navigate business ownership alone, juggling hiring, cash flow, and strategy while trying to keep the lights on. It’s overwhelming and it’s lonely.

The Women’s Entrepreneurial Fellowship is designed to change that. It’s an intentionally small cohort because real support doesn’t happen in a crowded room. Participants will receive the support they’ve been missing, and the tools, knowledge, and networks needed to scale - all guided by people who have built and grown businesses themselves.

If you’re a second-stage business owner ready to grow, this program is for you. Applications close on September 15.

Apply at the link in bio.

4 0
Open post by 8thirtyfour with ID 18111291316967813
This is why we do what we do. Most women business owners are left to navigate business ownership alone, juggling hiring, cash flow, and strategy while trying to keep the lights on. It’s overwhelming and it’s lonely. The Women’s Entrepreneurial Fellowship is designed to change that. It’s an intentionally small cohort because real support doesn’t happen in a crowded room. Participants will receive the support they’ve been missing, and the tools, knowledge, and networks needed to scale - all guided by people who have built and grown businesses themselves. If you’re a second-stage business owner ready to grow, this program is for you. Applications close on September 15. Apply at the link in bio.

Perimenopause results in a brutal shift in energy, productivity, motivation, and mental clarity. We are leading companies, people, and navigating and holding up the world while the general public gets the ‘ick’ at the mention of our bodies, physicians hand out antidepressants as a solution, and there is little to no education or awareness on the subject.

Combine the two and you get our next Uncomfortable Conversation: The Pause, presented in partnership with the SBAM Women’s Business Council.

Let`s get uncomfortable together. Register for the conversation. Link in bio.

2 0
Open post by 8thirtyfour with ID 18191082970343057
Perimenopause results in a brutal shift in energy, productivity, motivation, and mental clarity. We are leading companies, people, and navigating and holding up the world while the general public gets the ‘ick’ at the mention of our bodies, physicians hand out antidepressants as a solution, and there is little to no education or awareness on the subject. Combine the two and you get our next Uncomfortable Conversation: The Pause, presented in partnership with the SBAM Women’s Business Council. Let's get uncomfortable together. Register for the conversation. Link in bio.

The Women`s Entrepreneurial Fellowship supports Michigan`s established women business owners with the resources, insight, and connections it takes to break through growth barriers and scale with confidence. Through the next 9 months the walls will come down, challenges become shared-problem solving, and wins become everyone`s celebration.

Ready for what is next? Applications are due by September 15th. Link in bio.

@bodespeaks @smallbusinessassocofmichigan

5 0
Open post by 8thirtyfour with ID 17978474079074747
The Women's Entrepreneurial Fellowship supports Michigan's established women business owners with the resources, insight, and connections it takes to break through growth barriers and scale with confidence. Through the next 9 months the walls will come down, challenges become shared-problem solving, and wins become everyone's celebration. Ready for what is next? Applications are due by September 15th. Link in bio. @bodespeaks @smallbusinessassocofmichigan
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