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Cakes, Franchising and Marketing

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Today’s Your Biz, Your Town show guests are a diverse bunch, and we love it.
I would like to point out that I am not sure how Shelley manages her radio, TV show, emceeing 3 times a week, running 8 days a week and being mom to 3 little fur balls..has anyone checked to make sure there is only one of her? Or does she not sleep?
Well onto our guests.

Grand River Signs, FranNet
When Clark Communications told me about FranNet and local business owners, Russ & Donna Ramsay from Grand River Signs…I was very interested. FranNet provides education and support to individuals who are interested in exploring self employment as a career option through franchised business ownership. I have often had conversations with my husband about starting a business and we have always said that running an existing franchise is the way to go…but so many choices..where do you even start?

Local business owners, Russ & Donna Ramsay will share their story.
Here are some quick facts about franchising:

  • 42% higher success rate for franchises over startups.
  • Provide $660.9 billion of annual payrolls
  • Over 3,100 franchise concepts in over 90 different categories
  • There is no correlation between the cost of a franchise and the potential return.
  • Over $2.3 trillion business

Cakabakery
Local. Yummy. Creative. Those are the words that come to mind when I think of Cakabakery…and the fact that I hear the greatest things about owner, Jason Kakabaker. Yes, that is really his last name and if that isn’t fate, I don’t know what is.
Cakabakery  makes all of their cakes and desserts just for you from raw ingredients. That means they can make just about anything you’d like. They create desserts of all flavors, fillings, shapes and sizes.
Oh…did we mention he submitted an entry for the Food Network Cupcake Wars?

AMA West Michigan
The American Marketing Association of west Michigan  is a professional association for individuals and organizations involved in the practice, teaching and study of marketing worldwide. It is an organization that holds educational programs centered around current trends, topics and issues in the world of marketing.

Check out their upcoming programs.

Every month Your Biz, Your Town strives to highlight professional associations, nonprofits, upcoming events and spotlight small business.

Interested in being profiled? *@*******gn.com“>Email us.

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If you ever need proof that personal brand matters...Kim got to see the @nasaartemis II launch in person as a direct result of her Big Deal Energy™.

You need to work hard, show up authentically, and provide value. That was her message to a room full of students and young professionals at @western_michigan_pmi`s theProject Collegiate Competition.

The Big Deal Energy™ Workshop is on June 23. Register at the link in bio.

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Open post by 8thirtyfour with ID 18045223601588457
If you ever need proof that personal brand matters...Kim got to see the @nasaartemis II launch in person as a direct result of her Big Deal Energy™. You need to work hard, show up authentically, and provide value. That was her message to a room full of students and young professionals at @western_michigan_pmi's theProject Collegiate Competition. The Big Deal Energy™ Workshop is on June 23. Register at the link in bio.

Employers think Gen Z is lazy, entitled, and will quit the second things get hard. That perception is keeping you out of the room before you ever get a chance to prove otherwise.

The good news is, you can flip the script, but it will take some serious work and a personal brand, or as Kim Bode refers to it: Big Deal Energy™.

Kim is speaking at theProject™ Collegiate Event, hosted by the Project Management Institute Western Michigan Chapter on April 14. She`ll cover how to build a personal brand that actually sounds like you (not ChatGPT) and how you can show your value through social, content and networking.

Link in bio to learn more.

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Open post by 8thirtyfour with ID 18012680507839574
Employers think Gen Z is lazy, entitled, and will quit the second things get hard. That perception is keeping you out of the room before you ever get a chance to prove otherwise. The good news is, you can flip the script, but it will take some serious work and a personal brand, or as Kim Bode refers to it: Big Deal Energy™. Kim is speaking at theProject™ Collegiate Event, hosted by the Project Management Institute Western Michigan Chapter on April 14. She'll cover how to build a personal brand that actually sounds like you (not ChatGPT) and how you can show your value through social, content and networking. Link in bio to learn more.

No one talks about how lonely it is to own a business. The tough decisions land on you, the business doesn`t pause when you need a break, and nobody - not your employees or your spouse - really gets it.

If you know a business owner, tell them they`re doing a good job. It matters more than you know.

5 0
Open post by 8thirtyfour with ID 18115092436709128
No one talks about how lonely it is to own a business. The tough decisions land on you, the business doesn't pause when you need a break, and nobody - not your employees or your spouse - really gets it. If you know a business owner, tell them they're doing a good job. It matters more than you know.

The growth stage is the hardest part of building a business.

Kim was recently quoted in @corpmagazine on what she sees running the Women`s Entrepreneurial Fellowship: women who have built something, survived the hardest part, and are still doing everything themselves. The natural tendency to be humble and attached to their work creates unique business challenges for women; they put up walls because they can`t be vulnerable.

Meanwhile, when a woman CEO needs growth capital, she compiles three years of tax returns before a bank will schedule a meeting, while her male competitor closes the same deal over drinks.

When women have access to the right resources, they grow and invest back. Full article at the link in bio.

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Open post by 8thirtyfour with ID 18078804740143427
The growth stage is the hardest part of building a business. Kim was recently quoted in @corpmagazine on what she sees running the Women's Entrepreneurial Fellowship: women who have built something, survived the hardest part, and are still doing everything themselves. The natural tendency to be humble and attached to their work creates unique business challenges for women; they put up walls because they can't be vulnerable. Meanwhile, when a woman CEO needs growth capital, she compiles three years of tax returns before a bank will schedule a meeting, while her male competitor closes the same deal over drinks. When women have access to the right resources, they grow and invest back. Full article at the link in bio.