Our Month in Media
We really do get to pitch the coolest stuff. From Michigan’s most iconic caps, women blasting through glass ceilings, fighting family homelessness in our community…
Author: 8THIRTYFOUR
Brand Fails
Welcome to our second edition of brand fails, it’s when we call out brands for some really weird, insulting, idiotic products or campaigns. Our 2016…
To Speak or Not to Speak
Why do brands these days always have to get political? Um…how can you not? Besides, it’s important, it drives business and create customer loyalty. If…
Creating a Brand Mood Board
Mood boards serve as a bridge between concepts and the creation of a brand. They are your design process roadmap, if you will. They identify…
Our Favorite Summer Drinks
Summers are made for happy hours on the patio with a cool drink in your hand. We’re kind of experts on drinking, so here are…
Setting Ambitious (But Realistic) PR Goals
If you’re just diving into the world of public relations and have made the decision to hire an agency to help with reputation management, brand…
Week in Media: The Human Rights Edition
What a week in media we’ve had. SCOTUS has single handedly (six hands) rolled back the Clean Air Act, Indigenous sovereignty, a woman’s right to…
3 Tips for Building SEO Strategy
A few years ago, SEO was a niche term—the sort of thing pretentious assholes inserted into their sentences to make themselves feel important without ever…
Fight or Flight
Isn’t it awesome when people take to the internets to air their grievances? As a business, reviews can make or break you and it’s incredibly…
7 Tips for Setting Up a Social Media Campaign
Everyone can launch a social media campaign, it’s like super easy. It just consists of some posts, maybe a few ads, throw up a story…