REGISTER NOW: Uncomfortable Conversations: The Skills Crisis
REGISTER: 8THIRTYFOUR Skills Survival School Founding Cohort

Case Study: Alpine Events Website

Written by

Share This Post:

It’s hard to make blogs talking about work we’ve done exciting, so we’re gonna skip all the blabbering and get to the point, so you can look at all the pretty pictures.

The Goal

Make the website work better for the client by:

  • Utilizing a drag-and-drop editor so their team could edit it easily
  • Integrating with:
    • HubSpot
    • A third-party sales catalog
    • Instagram 
    • Pinterest
    • Google Analytics
    • Google Tag Manager
  • Performing great on desktop and mobile
  • Integrating landing pages for PPC campaigns
  • Optimizing images
  • Integrating SEO best practices

And a whole lot more. 

Make it pretty

We wanted the website to stand out from all the other script-font-on-white bridal sites out there. They’re boring and Alpine Events is not.

We incorporated  additional textures, patterns and a secondary palette. We also cleaned up the site map and reworked the copy. The copy is really good, so go read it all.

The Results

Okay, okay. Enough talk. Feast your eyes on the before:

And the after:

Night and day, isn’t it? Even though it launched just a few weeks ago, we’re already seeing SEO metrics on the rise. Plus, Alpine Events and all of their clients love the new look.

Just get in touch, and we’ll work our magic for you, too.

Responses

Your email address will not be published. Required fields are marked *

Search

Recent Posts

Something on Your Mind?

This is your Monday reminder that nobody has it all figured out at first.

Owning what makes you weird and unique takes time... and work. 

You can start that work at a Big Deal Energy workshop. First one is on June 23. Link in bio.
The brands winning in AI search aren't doing anything new; they just never stopped doing what worked.

Kim was quoted in @incmagazine alongside business leaders talking about generative engine optimization, and her message is one worth hearing right now. The terminology is different, the tools are different, but the foundation is exactly the same.

Full article at the link in bio.
Big Deal Energy starts with questioning the status quo and the rules you've been told to follow. They were built for blending in, not standing out.

Thank you to @fox17morningmix for the spotlight on our upcoming workshops. 

Watch the full segment at the link in bio.
Being open and being honest aren't the same thing, and according to Grace Gavin, most leaders haven't figured that out yet.

Grace is the co-founder of Know Honesty, and she joined Maddie on the Happy Hour Hustle podcast to talk about the communication gaps costing teams more than they realize.

If you lead people, this episode is for you. Link in bio.
Nobody will remember your job title, and frankly, it's not what's interesting about you, anyway. 

The reason you're in those rooms is to be memorable, so find what that is and embrace it.

Thank you to @sheleadssocietymi for having us at your monthly meeting to talk Big Deal Energy

Come to an upcoming workshop, it'll be fun. Link in bio.
Fixing the skills gap means changing how we do things... not more AI 'solutions.' 

In her latest blog, Kim talks about the need for mentorship, a framework, better job descriptions, and (this one's really important) managers who aren't afraid to give honest, timely feedback.

Read the full blog at the link in bio.