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Pesky Deadlines

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‘ello! Boss lady here. Today, I want to chat about time management and the absolute evil necessity of deadlines. Deadlines are the worst. They are always hanging over your head. They’re seriously annoying…am I right? Here is why your wonderful, charming, intelligent marketing agency sets those arbitrary deadlines (by the way, I am using “arbitrary” ironically): we have a process and a system and I am very smart. Oh shoot, I lost my train of thought.
Back to deadlines. We were talking about those, right?

Making marketing a priority

I know we are the only people that think about marketing 24/7. That’s why you hire us; you don’t want to deal with it.
Our job is to make your marketing a priority. It’s also why we are aggressive communicators…like really aggressive. It means we email, text, call, ambush and send carrier pigeons. We don’t want you to miss out on an opportunity because we weren’t forceful enough in getting your attention. We know the end of the year is a pain in everyone’s ass with tax prep, budgeting, and holiday parties. Our job is to ensure you are set for 2020. That means we need to get that strategy set and ready for kickoff when January 1 rolls around.

You will drag it out forever

If there isn’t a timeline you need to adhere to, we will be working on the same project for six months longer than we need to be. Trust us, it’s happened. If you hire us, you get a team that hustles. We don’t drag projects out for more money. That’s why we have fixed rates and don’t charge hourly. We do, however, want to knock shit out in the allotted and agreed-upon timeline. We are an agency that lives for processes…I mean, we process the shit out of everything. Pretty odd for a creative firm, right? Those processes include a set timeline for delivering branding, strategies, creative, web…you name it. However, if we don’t receive approval and feedback in a timely manner, we have to push your project out. That’s because we’ve got lots of people in line for kickoff. See the issue?

Lean on me 🎵

The best part of hiring 8THIRTYFOUR–besides the fact that we are funny, kind, generous–is we need very little input from you. Once you sign off on something, we are off to the races. If you don’t have time for something, we got you. Just reach out to us and we’ll troubleshoot the sitch. We get you rocking and rolling before you can say, “8THIRTYFOUR is the best thing that ever happened to my company.” Thank you for reading our PSA. I’ve thoroughly enjoyed writing it. If you need something, reach out. We are your award-winning marketing department.
P.S. This blog was due last week and I am writing it the night before it is set to post. We all need a reminder to stay on top of things, including me.

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Recent Musings

Something on Your Mind?

Introducing our third speaker for Uncomfortable Conversations | The Pause, happening this Thursday. 

Meet @bitnermd, co-founder of @true.womenshealth, a concierge practice in West Michigan, focused on helping women thrive through midlife while reducing chronic conditions such as obesity, cardiovascular disease, depression, and diabetes. 

Dr. Bitner is a board-certified OB/GYN specializing in midlife, menopause, and sexual health. She’s the author of I Want to Age Like That! and has published peer-reviewed research on menopause care. She was named Menopause Practitioner of the Year by The Menopause Society in 2015. Dr. Bitner is committed to translating evidence into practical, scalable solutions that improve women’s health, confidence, and participation at work and in life. We’re beyond excited to have her join our panel discussion this Thursday. 

Register now to hear from Dr. Bitner and the rest of our industry experts at The Pause on September 24th. 

Secure your spot at the link in bio.
Every WOSB deserves support, access, guidance, and a network, because when they have it, they’re unstoppable.

Just because you be small, does not mean you are not mighty. The Women’s Owners Network will accept its first cohort this November. Applications are due October 1.

Thank you to @lakemichigan_cu for partnering with us to provide this program. Their support means we can offer this at a significantly lower cost to business owners.

Go apply at the link in bio.
Introducing our second speaker for Uncomfortable Conversations | The Pause, happening this Thursday. 

Meet Cheryl Bergman, Executive Director of the @miwomenscomm.

Cheryl is a statewide policy leader driving economic opportunity and better health outcomes for women across Michigan. Appointed by Governor Gretchen Whitmer in 2019, she brings together employers, healthcare experts, advocates, and policymakers to tackle the issues that actually move the needle - economic security, affordable childcare, and midlife women's health.

Before this role, Cheryl helped elect Michigan's first woman U.S. Senator and first woman Governor, and served as Senior Advisor on Governor Whitmer's 2018 campaign.

She's exactly the voice this conversation needs.

Join Cheryl and our powerhouse lineup of industry experts at The Pause on September 24th. 

Link in bio to register - spaces are going fast.
We love this trend, so we thought we’d jump on it and ask the team some “hard-hitting questions” to end the week. 

We’re a team made up of Gen X, Millennials, and Gen Z. Find out who knows the most about the classics. Any guesses?
We've received so many questions from new grads about breaking into a competitive market as a young professional. It starts with one thing according to @bodespeaks: being the salesperson of YOU. Emulate the leaders in your industry and show up where they show up.

It's not who you know, it's who knows you
Use the playbook of people you admire
Show up consistently and be seen
A handwritten note beats 100 LinkedIn messages, always.

See more Bode wisdom at her YouTube channel linked in our bio.
Meet our first speaker spotlight: Dr. Karen May, DC, CCSP, CCIP.

Dr. May owns and operates @mhneuropathycenter, and she's joining us for Uncomfortable Community Conversations: The Pause on September 24th to talk about something we don't talk about enough. 

Her career has spanned from elite sports medicine, including a stint as team physician for USA Bobsled and Skeleton as well as caring for pregnant moms and newborns and helping women navigate life’s transitions, always grounded in a belief in food as medicine and the body’s own capacity to heal. In 2017, that expertise was tested when a rare surgical complication left her fighting nerve damage in her own body. 

Drawing on decades of clinical practice and training, she rebuilt her health from the ground up — and has since helped thousands of people do the same. With over 20 years in holistic health care, she speaks today as both physician and peer.

Join us for The Pause on September 24th. Link in bio.
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