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5 Tools To Up Your Social Media Game

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Social media accounts can be a beast to manage. The secret to staying on top of social media management is using tools that will help you manage your time effectively. If you’re looking for a few easy ways to make social media management easier on yourself, then look no further. Here are five of our favorite social media tools.

Hootsuite

At 834, HootSuite helps us hold onto our sanity (and we don’t have much to spare!) When you have multiple social accounts to manage, HootSuite will help you get the job done. Hootsuite is an online tool that helps you manage, track and post to multiple social media accounts. This tool allows you to schedule content, keep an eye on tweets that mention you, keep up with trending hashtags, and much more. Another perk of HootSuite is that, up to a certain point, it’s free!

Feedly

At 834, we’re all about content! Content is what drives all social media platforms because what else would you post about if not content? It’s generating or finding that content on a regular basis that can be challenging, especially when you’re doing it for multiple accounts. That’s why we use Feedly. Feedly allows you to follow, organize, and read all of your favorite content blogs, sources, and websites in one location. When we start working with a new client one of the first things I do is prepare a list of sources that I can use to pull content from on a regular basis.  I then add these sources to my Feedly account, so I can easily access them when I’m ready to schedule.

Hashtagify.me

I’d love to be able to come up with a bunch of hashtags on the fly, but that’s not always possible, that’s when I get on hashtagify.me. This tool allows you to find the best hashtags that will reach your target audience. Using hashtags in Instagram and Twitter posts help to reach a much larger audience, and this tool will provide you with all the hashtags you need! Just type in your subject and the site generates possible hashtags. We know there are a variety of hashtag generating sites out there so if you know of any others send them our way in the comments section!

Pexels

Pexels is a lifesaver! While having original photography for all of your social media posts would be ideal, it’s also unrealistic. When you’re running low on imagery, try this tool on for size. Pexels is a website with a huge variety of free stock photos. You can easily access this tool and find the perfect photo for your social post. The best part is that no one has to know…except for you, because you were smart enough to check out this post!

Canva

We’re lucky to have a kick-ass design team that can whip out social media graphics, but you might not be so lucky. That’s where Canva comes in! Canva is a free (yes, I said free) design tool that you can use to create a wide variety of graphics. This tool is very user-friendly, and the best part if that they have a variety of pre-existing layouts that you can use.
Using tools like the ones above can help ensure you’re sharing engaging content with your audience, while also saving you a lot of time.
What other social media tools do you swear by?
 

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Recent Musings

Something on Your Mind?

We’re officially two days out…

Uncomfortable Conversations | The Pause is happening this Thursday, Sept 24, and we’re getting real about perimenopause with a panel of industry experts who have the answers (see our speaker spotlights for more details).

Come for the expert insight. Stay because you get to hang with us. 

Registration closes soon. Grab your spot at the link in bio.
Introducing our third speaker for Uncomfortable Conversations | The Pause, happening this Thursday. 

Meet @bitnermd, co-founder of @true.womenshealth, a concierge practice in West Michigan, focused on helping women thrive through midlife while reducing chronic conditions such as obesity, cardiovascular disease, depression, and diabetes. 

Dr. Bitner is a board-certified OB/GYN specializing in midlife, menopause, and sexual health. She’s the author of I Want to Age Like That! and has published peer-reviewed research on menopause care. She was named Menopause Practitioner of the Year by The Menopause Society in 2015. Dr. Bitner is committed to translating evidence into practical, scalable solutions that improve women’s health, confidence, and participation at work and in life. We’re beyond excited to have her join our panel discussion this Thursday. 

Register now to hear from Dr. Bitner and our industry experts at The Pause on September 24th. 

Secure your spot at the link in bio.
Every WOSB deserves support, access, guidance, and a network, because when they have it, they’re unstoppable.

Just because you be small, does not mean you are not mighty. The Women’s Owners Network will accept its first cohort this November. Applications are due October 1.

Thank you to @lakemichigan_cu for partnering with us to provide this program. Their support means we can offer this at a significantly lower cost to business owners.

Go apply at the link in bio.
Introducing our second speaker for Uncomfortable Conversations | The Pause, happening this Thursday. 

Meet Cheryl Bergman, Executive Director of the @miwomenscomm.

Cheryl is a statewide policy leader driving economic opportunity and better health outcomes for women across Michigan. Appointed by Governor Gretchen Whitmer in 2019, she brings together employers, healthcare experts, advocates, and policymakers to tackle the issues that actually move the needle - economic security, affordable childcare, and midlife women's health.

Before this role, Cheryl helped elect Michigan's first woman U.S. Senator and first woman Governor, and served as Senior Advisor on Governor Whitmer's 2018 campaign.

She's exactly the voice this conversation needs.

Join Cheryl and our powerhouse lineup of industry experts at The Pause on September 24th. 

Link in bio to register - spaces are going fast.
We love this trend, so we thought we’d jump on it and ask the team some “hard-hitting questions” to end the week. 

We’re a team made up of Gen X, Millennials, and Gen Z. Find out who knows the most about the classics. Any guesses?
We've received so many questions from new grads about breaking into a competitive market as a young professional. It starts with one thing according to @bodespeaks: being the salesperson of YOU. Emulate the leaders in your industry and show up where they show up.

It's not who you know, it's who knows you
Use the playbook of people you admire
Show up consistently and be seen
A handwritten note beats 100 LinkedIn messages, always.

See more Bode wisdom at her YouTube channel linked in our bio.
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