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Marketing Yourself & Your Business

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I am looking forward to participating in a panel discussion through the Grand Rapids Chamber of Commerce titled “Marketing Yourself & Business”. The topic could not be more timely, as many small businesses are struggling to determine the value in marketing, or how to use certain PR & Advertising tools to increase sales. And boy are attendees in for a treat, as the panel of experts not only includes yours truly, but Cynthia Kay of CK&CO and Pete Brand of MINDSCAPE. Did I mention, that all of us are very fun? Oh and we are great presenters.

Those attending this informative & lively discussion on Thursday, February 24, 8-10 a.m. at Rapid Central Station, will walk away with knowledge surrounding messaging, branding, and growing your network.

The lovely Cynthia Kay will discuss “Being Your Brand” and how a strong brand can give any company a competitive advantage.

Pete Brand of MINDSCAPE will explain “Message” and how your personal brand shapes that messaging.
And finally, I shall emphasize the importance of “Building Your Network” to increase awareness of your brand that will ultimately assist you in  growing your business.

To register for this engaging informative event (I have to say that, I’m speaking) go to http://www.grandrapids.org/chamber-university

I am looking forward to being on such a distinguished panel, and to present tools and strategies that will assist businesses in being successful.

See you on the 24th!

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If you ever need proof that personal brand matters...Kim got to see the @nasaartemis II launch in person as a direct result of her Big Deal Energy™.

You need to work hard, show up authentically, and provide value. That was her message to a room full of students and young professionals at @western_michigan_pmi`s theProject Collegiate Competition.

The Big Deal Energy™ Workshop is on June 23. Register at the link in bio.

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Open post by 8thirtyfour with ID 18045223601588457
If you ever need proof that personal brand matters...Kim got to see the @nasaartemis II launch in person as a direct result of her Big Deal Energy™. You need to work hard, show up authentically, and provide value. That was her message to a room full of students and young professionals at @western_michigan_pmi's theProject Collegiate Competition. The Big Deal Energy™ Workshop is on June 23. Register at the link in bio.

Employers think Gen Z is lazy, entitled, and will quit the second things get hard. That perception is keeping you out of the room before you ever get a chance to prove otherwise.

The good news is, you can flip the script, but it will take some serious work and a personal brand, or as Kim Bode refers to it: Big Deal Energy™.

Kim is speaking at theProject™ Collegiate Event, hosted by the Project Management Institute Western Michigan Chapter on April 14. She`ll cover how to build a personal brand that actually sounds like you (not ChatGPT) and how you can show your value through social, content and networking.

Link in bio to learn more.

0 0
Open post by 8thirtyfour with ID 18012680507839574
Employers think Gen Z is lazy, entitled, and will quit the second things get hard. That perception is keeping you out of the room before you ever get a chance to prove otherwise. The good news is, you can flip the script, but it will take some serious work and a personal brand, or as Kim Bode refers to it: Big Deal Energy™. Kim is speaking at theProject™ Collegiate Event, hosted by the Project Management Institute Western Michigan Chapter on April 14. She'll cover how to build a personal brand that actually sounds like you (not ChatGPT) and how you can show your value through social, content and networking. Link in bio to learn more.

No one talks about how lonely it is to own a business. The tough decisions land on you, the business doesn`t pause when you need a break, and nobody - not your employees or your spouse - really gets it.

If you know a business owner, tell them they`re doing a good job. It matters more than you know.

5 0
Open post by 8thirtyfour with ID 18115092436709128
No one talks about how lonely it is to own a business. The tough decisions land on you, the business doesn't pause when you need a break, and nobody - not your employees or your spouse - really gets it. If you know a business owner, tell them they're doing a good job. It matters more than you know.

The growth stage is the hardest part of building a business.

Kim was recently quoted in @corpmagazine on what she sees running the Women`s Entrepreneurial Fellowship: women who have built something, survived the hardest part, and are still doing everything themselves. The natural tendency to be humble and attached to their work creates unique business challenges for women; they put up walls because they can`t be vulnerable.

Meanwhile, when a woman CEO needs growth capital, she compiles three years of tax returns before a bank will schedule a meeting, while her male competitor closes the same deal over drinks.

When women have access to the right resources, they grow and invest back. Full article at the link in bio.

4 0
Open post by 8thirtyfour with ID 18078804740143427
The growth stage is the hardest part of building a business. Kim was recently quoted in @corpmagazine on what she sees running the Women's Entrepreneurial Fellowship: women who have built something, survived the hardest part, and are still doing everything themselves. The natural tendency to be humble and attached to their work creates unique business challenges for women; they put up walls because they can't be vulnerable. Meanwhile, when a woman CEO needs growth capital, she compiles three years of tax returns before a bank will schedule a meeting, while her male competitor closes the same deal over drinks. When women have access to the right resources, they grow and invest back. Full article at the link in bio.