July 31, 2024

All We Do Is Win, Win, Win

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Delivering Impactful Results Across Industries

At 8THIRTYFOUR, we pride ourselves on understanding our clients’ unique needs and delivering tailored solutions. Here’s how we’ve helped some of our amazing clients achieve their goals.

Gateway Pediatric Therapy: Showcasing the Impact of ABA

Gateway Pediatric Therapy is a leader in providing Applied Behavior Analysis (ABA) therapy to children with autism spectrum disorders. They needed a recruitment video that would attract top talent to their growing team.

Our approach:

Conducted in-depth interviews with Gateway’s leadership and staff
Spent a full day on-site, capturing authentic interactions between therapists and clients
Crafted a narrative that highlighted the rewarding nature of working at Gateway

The resulting video provided an honest, heartfelt look at Gateway’s mission and the positive impact their therapists make daily. It showcased the supportive work environment and the opportunities for professional growth, helping Gateway attract passionate professionals to their team.

LifeCircles: Empowering Seniors in Community Events

LifeCircles PACE (Program of All-Inclusive Care for the Elderly) is dedicated to helping seniors maintain their independence and quality of life. They wanted to increase their visibility and community involvement at local events.

Our strategy:

Designed custom t-shirts and banners for the Tulip Time Festival and PRIDE events in Holland and Muskegon
Ensured their clients felt included and empowered during the events

This initiative allowed LifeCircles to showcase its commitment to senior well-being and community integration. It gave their clients a sense of belonging and pride while raising awareness about LifeCircles’ valuable services among event attendees.

DTE Home Protection Plus: Educating Baseball Fans

DTE Home Protection Plus offers Michigan homeowners protection from unexpected repair costs on major home systems and appliances. They wanted to show up for the West Michigan community and increase awareness of their services at Whitecaps baseball games.

Our game plan:

Recruited and trained local college students for outreach (yes we paid them, we’re not a**holes)
Designed an informative booth about DTE HPP’s services
Developed a strategy for engaging with game attendees

Our team greeted people throughout the stadium, having friendly conversations with fans about home protection. We focused on educating attendees about:

The difference between DTE HPP and other services
The range of systems and appliances covered
The convenience of their 24/7 repair hotline
Potential cost savings for Michigan homeowners

This approach allowed DTE Home Protection Plus to connect with its target audience in a relaxed setting, building brand awareness and trust.

Women Impacting Public Policy: Empowering Women Entrepreneurs in Detroit

Women Impacting Public Policy (WIPP) is a national organization advocating for women entrepreneurs. Their ChallengeHER event in Detroit aimed to boost government contracting opportunities for women-owned small businesses.

Our role:

Managed all aspects of event planning and execution
Coordinated with local vendors and venues
Ensured smooth running of workshops and networking sessions
Showcased Detroit’s vibrant community to attendees

The event provided valuable information about the Women-Owned Small Business (WOSB) Federal Contracting Program and connected attendees with government buyers. By bringing this event to Detroit, WIPP highlighted the city’s entrepreneurial spirit and provided local women business owners with crucial resources and connections.

At 8THIRTYFOUR, we don’t just execute tasks – we become partners in our clients’ missions. Whether it’s highlighting the impact of specialized therapy, empowering seniors, educating homeowners, or supporting women entrepreneurs, we develop strategies that align with each organization’s unique goals and values.

We bring creativity, strategy, and a deep understanding of diverse industries to every project we undertake.

Recent Musings

People standing around talking to each other upstairs.

Building What We Needed for Women-Owned Businesses

The Current State of PR

Something on Your Mind?

A little rain didn’t slow @bodespeaks down.

Kim was in Washington, D.C., this past week for #AUSA2026 - three days where Army leaders, industry partners, and the defense community come together for innovation, insight, and connection.

We can’t wait to hear some of her takeaways. Stay tuned for more soon.

@ausaorg #DefenseIndustry #Leadership #AUSA

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A little rain didn’t slow @bodespeaks down.

Kim was in Washington, D.C., this past week for #AUSA2026 - three days where Army leaders, industry partners, and the defense community come together for innovation, insight, and connection.

We can’t wait to hear some of her takeaways. Stay tuned for more soon.

@ausaorg #DefenseIndustry #Leadership #AUSA

Who made all these rules anyway?

Don’t wear color. Don’t share your ideas. Don’t put yourself out there. Don’t talk about your family.

We’re told to follow them, but @bodespeaks says question every single one. Then uncover your big hairy audacious goal, throw out the rulebook, and build a personal brand that actually works for you.

Thank you to Aggie and Cristy for having Kim on the @badass_women_in_business Podcast and, well... for being total badasses.

Listen to the full episode in bio.

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We had some fun in the office this week and asked some of the 8THIRTYFOUR team what “square up” means.

Surprisingly, the Gen Z of the group got it, but one of our Gen X’s did not (not saying any names…)

How do you “square up”?

#trending #fyp #squareup #agencylife

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We had some fun in the office this week and asked some of the 8THIRTYFOUR team what “square up” means.

Surprisingly, the Gen Z of the group got it, but one of our Gen X’s did not (not saying any names…)

How do you “square up”?

#trending #fyp #squareup #agencylife

The 834 Learning Hub is where we throw fun shindigs, where cool people come to work, where Big Deal Energy gathers, and where we push you to get uncomfortable.

It’s not your typical event or coworking space - and we like it that way. The lighting, colors, wallpaper, layout, and yes, the dogs, are all very intentional.

If you need a spot to host your offsite team training, leadership quarterly, photo shoot (dogs can be included), or you just need a space to network or cowork - reach out.

We got the goods:
- A sweet sound system
- State-of-the-art digital whiteboard
- A really big T.V. Like it’s big.
- Your own private entrance
- Free parking
- A dog (or two) if you ask nicely

Drop us a line at hello@8thirtyfour.com or click the link in bio to rent the Hub today.

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The 834 Learning Hub is where we throw fun shindigs, where cool people come to work, where Big Deal Energy gathers, and where we push you to get uncomfortable.

It’s not your typical event or coworking space - and we like it that way. The lighting, colors, wallpaper, layout, and yes, the dogs, are all very intentional.

If you need a spot to host your offsite team training, leadership quarterly, photo shoot (dogs can be included), or you just need a space to network or cowork - reach out.

We got the goods:
- A sweet sound system
- State-of-the-art digital whiteboard
- A really big T.V. Like it’s big.
- Your own private entrance
- Free parking
- A dog (or two) if you ask nicely

Drop us a line at hello@8thirtyfour.com or click the link in bio to rent the Hub today.

We love Dr. Karen May’s mission.

What if we taught our daughters AND our sons about women’s health, hormones, and pregnancy? Not as a whispered “talk” or a one-time awkward conversation. Just normal dinner-table stuff.

The girls deserve to know what’s coming (perimenopause shouldn’t be a surprise party nobody wanted). And the boys? They’ll be partners, dads, coworkers, and bosses to women going through all of it.

Thank you, Dr. May, for sharing your best practices to keep the women’s health conversation going at our Uncomfortable Conversations | The Pause event.

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We love Dr. Karen May’s mission.

What if we taught our daughters AND our sons about women’s health, hormones, and pregnancy? Not as a whispered “talk” or a one-time awkward conversation. Just normal dinner-table stuff.

The girls deserve to know what’s coming (perimenopause shouldn’t be a surprise party nobody wanted). And the boys? They’ll be partners, dads, coworkers, and bosses to women going through all of it.

Thank you, Dr. May, for sharing your best practices to keep the women’s health conversation going at our Uncomfortable Conversations | The Pause event.

Showing up to an interview with an iced coffee? Not the move… unless it’s for @bodespeaks

#icedcoffee #agency #PR #trending #grandrapids