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This Month in Media: October

Share the goods.

This Month in Media

Another month, more earned media. Want the scoop on what we’ve secured? You don’t have to ask us twice.

Meals on Wheels Western Michigan

October was a busy month for our wonderful client Meals on Wheels Western Michigan. They held their annual Chef’s Specialty event to raise funds to support their mission to provide quality nutrition services in a supportive environment to promote the health and independence of older adults.

Chef’s Specialty was a chance for guests to enjoy dinner and networking while celebrating local community leader Dr. Khan Nedd. Did we mention 15 local chefs shared their drool-worthy recipes to compete for first place? Grand Rapids Magazine, WoodTV8, FOX17, and WGVU helped us to reach a collective monthly reach of 604,121.

Stormy Kromer

What’s a Month in Media without Stormy Kromer? For starters, they celebrated Plaidurday (the holiday for commemorating all and everything plaid) in Ironwood and brought their community together. WDIO, TV6, and UP Matters covered this special celebration for a potential monthly reach of 386,799.

We were also honored to share the news of Bob Jacquart’s MFG Lifetime Achievement Award from the Michigan Manufacturers Association. Michigan Business Network, TV6, and Second Wave Media covered this exciting accomplishment for a potential monthly reach of 258,544, but we’re also here to say it — Congratulations, Bob!

Of course, we’re keeping those gift guides coming! This month, we’ve seen inclusion in The Out Bound, MomSkoop, Allen Outside, Gear Junkie, Pet Lifestyles Magazine, and Gothamology.

Last thing —we promise. CEO Gina Thorsen is the ultimate badass, and her interview with Authority Magazine on “Five Things You Need To Be A Highly Effective Leader During Turbulent Times” was everything. Seriously. Read it. 

Phoenix Society for Burn Survivors

The Phoneix Society for Burn Survivors is the client that continuously serves their community, and they’ve got exciting updates! Their annual World Burn Congress is getting a refresh, and their CEO, Amy Acton, sat down with WGVU and Michigan Business Network to give them the scoop. The combined UVM was 16,793.

Inforum

We were absolutely blown away at the Inforum Capston event featuring Michelle Li, award-winning journalist and and co-founder of the Very Asian Foundation.

Inforum accelerates careers for women and is a catalyst that removes barriers and increases opportunity. See what’s possible. Get there faster.

Michelle Li was the keynote speaker and she shared her story (along with info on Inforum’s event) with Michigan publications:

The potential monthly reach was 1,569,848, but that wasn’t even the best part. Michelle Li is an incredible activist, leader, and human. Period. We were lucky enough to assist her in sharing her story.
Impressed? We know. You don’t have to tell us, but we sure would love to hear from you.

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FUN FACT FRIDAY: It’s only fitting for us to own a building where a trailblazing female operated her businesses in 1906. The Phillips family represented one of the longest-running retail tenures in Grand Rapids history; L.E. Phillips Jewelry in the 1365 Plainfield Ave. building from 1906 until 1973.
Dr. Eva Phillips, a certified and licensed optometrist ran her practice out of the jewelry store’s secondary parlor and was an equal partner in the jewelry store.

Together, they offered a unique one-stop shot which expanded to include appliances, record players, and more. The couple operated the shop through two World Wars and the Great Depression, acting as the neighborhood matriarch and patriarch.

@crestongr @crestoncorridor @crestongrandrapids @citygrandrapids @grandrapidspubliclibrary

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Open post by 8thirtyfour with ID 17898983202545176
FUN FACT FRIDAY: It’s only fitting for us to own a building where a trailblazing female operated her businesses in 1906. The Phillips family represented one of the longest-running retail tenures in Grand Rapids history; L.E. Phillips Jewelry in the 1365 Plainfield Ave. building from 1906 until 1973. Dr. Eva Phillips, a certified and licensed optometrist ran her practice out of the jewelry store’s secondary parlor and was an equal partner in the jewelry store. Together, they offered a unique one-stop shot which expanded to include appliances, record players, and more. The couple operated the shop through two World Wars and the Great Depression, acting as the neighborhood matriarch and patriarch. @crestongr @crestoncorridor @crestongrandrapids @citygrandrapids @grandrapidspubliclibrary

Have you tuned into The Happy Hour Hustle Podcast yet?
If not, a) you’re missing out and b) you need to follow immediately. Hosted by @bodespeaks, episodes drop every other week, and feature some pretty bada$$ guests if we do say so ourselves.

This week, Kim sits down with @kelsey_orchard , VP of Marketing and Communications at @fifthwheelfreight to chat building a personal brand, Gen Z entering the workforce, misconceptions about logistics, spotting fake LinkedIn profiles – oh and why your GPA doesn’t matter anymore.

Grab a watermelon margarita, sit back and enjoy for lots of laughs and real talk.

Listen now at the link in bio.

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Open post by 8thirtyfour with ID 18112263326023209
Have you tuned into The Happy Hour Hustle Podcast yet? If not, a) you’re missing out and b) you need to follow immediately. Hosted by @bodespeaks, episodes drop every other week, and feature some pretty bada$$ guests if we do say so ourselves. This week, Kim sits down with @kelsey_orchard , VP of Marketing and Communications at @fifthwheelfreight to chat building a personal brand, Gen Z entering the workforce, misconceptions about logistics, spotting fake LinkedIn profiles – oh and why your GPA doesn’t matter anymore. Grab a watermelon margarita, sit back and enjoy for lots of laughs and real talk. Listen now at the link in bio.

National Perimenopause Month starts today. We have a LOT to say, and we’re not going to be quiet about it, especially this month, so buckle up.

We were not prepared for perimenopause, much like our periods, sex, or anything else to do with our bodies. God forbid we talk about it openly.

We were taught to be ashamed, keep quiet, and to accept that it is just part of being a woman. We reject that narrative. In fact, like @bodespeaks, we want to bring it up in every conversation.

When we normalize perimenopause and the conversation around it, we stop isolating, and we’re all more prepared.
Join us for Uncomfortable Conversations: The Pause on September 24th — a powerful conversation hosted alongside the @smallbusinessassocofmichigan
Women’s Business Council, featuring some kicka$$ experts who will give you the real talk on perimenopause (more to come on them later).

Register at the link in bio.

3 0
Open post by 8thirtyfour with ID 18132641716644887
National Perimenopause Month starts today. We have a LOT to say, and we’re not going to be quiet about it, especially this month, so buckle up. We were not prepared for perimenopause, much like our periods, sex, or anything else to do with our bodies. God forbid we talk about it openly. We were taught to be ashamed, keep quiet, and to accept that it is just part of being a woman. We reject that narrative. In fact, like @bodespeaks, we want to bring it up in every conversation. When we normalize perimenopause and the conversation around it, we stop isolating, and we’re all more prepared. Join us for Uncomfortable Conversations: The Pause on September 24th — a powerful conversation hosted alongside the @smallbusinessassocofmichigan Women’s Business Council, featuring some kicka$$ experts who will give you the real talk on perimenopause (more to come on them later). Register at the link in bio.

You asked, we delivered.

Introducing the Women`s Owners Network - a new program built for what comes first, joining our proven Fellowship model to support Michigan women at every stage of business ownership.

Whether you`ve got a team of 10 or it`s just you and your laptop, you deserve a room full of women who get it.

Six months of leadership, finance, operations, capital access, paired with real support for the isolation, emotional volatility, and decision fatigue that come with owning your own business.

You`ll have your own board of directors in your corner, including @bodespeaks plus a group of mentors, instructors, and coaches who`ve been exactly where you are.

Applications due October 1. Apply now at the link in bio.

10 3
Open post by 8thirtyfour with ID 18089775152664042
You asked, we delivered. Introducing the Women's Owners Network - a new program built for what comes first, joining our proven Fellowship model to support Michigan women at every stage of business ownership. Whether you've got a team of 10 or it's just you and your laptop, you deserve a room full of women who get it. Six months of leadership, finance, operations, capital access, paired with real support for the isolation, emotional volatility, and decision fatigue that come with owning your own business. You'll have your own board of directors in your corner, including @bodespeaks plus a group of mentors, instructors, and coaches who've been exactly where you are. Applications due October 1. Apply now at the link in bio.
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