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This Month in 8THIRTYFOUR Media

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Drew Barrymore holds up Lavender Life's neck wrap

Whether it was the result of a well-timed star alignment or simply the fact that we aim to elevate women’s voices all year round, we were able to tell some pretty awesome stories about some badass ladies during Women’s History Month.

Take a gander (it’s what all the kids are saying) at what we’ve been up to this past month and then call us cause we’re awesome at PR.

Drew’s Our Girl

Our client, Lavender Life was featured on The Drew Barrymore show where Drew and Ross chatted about the Comfort Therapy Duo. The neck wrap and eye pillow, heavenly both hot and cold, are packed with nearly 1 lb. of non-GMO grains and of course, lavender. They hold the heat beautifully when warmed and cast that divinely signature, lavender scent. Let’s be honest, we could all use a little more chill nowadays.

We worked with Drew’s amazing producer to provide gifts for audience members and samples for Drew to try out. This was a big win for our client, and resulted in 153% increase in sales from the following month.

Yeah, we’re pretty damn proud of that.

Mental Health

With one wild, world-tipping year under our collective belts, we figured March was as good of time as any to take on the subject of mental health. The Cascade Community Foundation launched their Q&A Livestream, “Isolated – A Mental Health Discussion” to tackle the topic of suicide, mental illness and more. As a company that champions mental health and has implemented mental health days agency-wide, we were incredibly proud to underwrite the series.

Kim chats with WZZM’s Val Lego here. Kim also wrote an article on her mental health journey. Read it here.

Expanding again

Our client, Gateway Pediatric Therapy, just can’t stop growing, and we’re thrilled to fan their flame. They announced their 9th location this month in Owosso. They chatted with Michigan Business Network, Grand Rapids Business Journal, Argus Press and WGVU.

There is even more coming up for our amazing client. You’ll just need to stay tuned.

We also were given the opportunity to share the story of La Fuente Communications, author Wade Rouse’s newest book release, and TOC Logistics take on the Biden Administrations major priorities in their first 100 days.

Keep your eyes glued here all year as we continue to make waves—it’s only March after all, and we’re just getting started. Reach out to us for PR support. We got you.

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The power of the Women's Entrepreneurial Fellowship, in a graduate's own words:

"Growth is never accidental, it comes from being willing to learn, adapt, and embrace change. After nine months of dedication, reflection, and business development, I proudly graduated from the Women's Entrepreneurial Fellowship (WEF) during the Small Business Association of Michigan Annual Meeting.

Throughout the program, I challenged myself to evaluate every aspect of my business, celebrating what was working while identifying opportunities for growth and improvement. The journey was made even more meaningful through the support of an incredible cohort of women entrepreneurs, the guidance of mentor Gina Jacquart Thorsen, and the leadership of bodespeaks and her team.

A sincere thank you to smallbusinessassocofmichigan for investing in second-stage women business owners and creating opportunities that empower entrepreneurs to build stronger, more sustainable businesses."

— Mary A. Barton, President and CEO of Equitable Accounting Solutions and proud WEF graduate.

Applications for the next cohort are now open. Link in comments.
"Out of failure comes growth – you have to see it as an opportunity." 

bodespeaks joined cuzzinjustin on the strictlyfromnowhere Podcast for an honest conversation about entrepreneurship, embracing your superpowers, and building a personal brand that's actually yours, the wins, the setbacks, and everything in between. And naturally, dropped an f-bomb or two along the way. You don't want to miss it.

Full episode in the comments 👇
AI doesn't treat every source equally; it trusts what's credible, cited, and current, like news coverage.

Showing up in the right places isn't just good PR. It's how the robots (and the humans) get you right.

Read the full blog at the link in bio.
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We sat down with brandonmccraney, founder and Master Blender behind olderaleighdistillery in Zebulon, North Carolina. Brandon spent fifteen years just thinking about whiskey before he finally opened his doors, and even then it took four more years, a dozen rejections, construction delays, and a global pandemic to get there. Two years later, Olde Raleigh had already won Best Micro Distillery in the US.

Check out the latest episode of Happy Hour Hustle, where Brandon shares what it actually took to grow a business through COVID, the military discipline that kept him going when everything else said quit, and how working with people turned out to be the hardest part of the job.

Listen to Happy Hour Hustle on Spotify, Apple Podcasts, and watch the whole episode on Youtube. Link in bio.
It's 9 months that is impossible to sum up in a video - but here's just a taste. 

This Women's Entrepreneurial Fellowship is resources, mentorship, and connections that you can't build anywhere else. We're so exicted for what the next cohort will bring.

Apply now at the link in bio.
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