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How to Do International Coffee Day Right

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We love coffee at 8THIRTYFOUR, but if you’re like us, you might be using it more for fuel than for taste.
However, because October 1st is International Coffee Day, it’s the perfect time to up our coffee game!
This can be a little intimidating considering that, according to our in-house coffee expert, coffee has more than 850 aromatic and flavor compounds, while our other favorite drink (wine) only has 200.
To help us (and you) check out this guide we created to best celebrate International Coffee Day:

Finding Good Coffee

Good coffee is more than attainable in a home setting, but the learning curve is much less steep if you go to a good specialty café.
Since another one of our loves is local business, this is great time to visit the small café near you. If you live in Grand Rapids, then there are plenty options, and many are ArtPrize venues around this time of year.
You may be asking, “How do I know if a café is ‘good’ or not?” While taste is ultimately subjective, there are a few things you can look for that signal that a coffee place is offering high quality coffee:

  • They know where their coffee comes from (both from which roaster, and from which country it was grown)
  • They have a manual brew method, such as pour over, aeropress, or French press
  • The baristas can answer all questions related to the coffee they brew

What to Drink

If it is a good café, then try everything and find your favorite.
Here are some good options on where to start:

  • A simple pour over, preferably with a single origin coffee
  • A shot of espresso, while not for everyone, is definitely an experience we suggest tried at least once
  • Cappuccinos are good if you like milk, as it has a lower milk-to-coffee ratio than a latte, so you can still experience the coffee taste prominently.

Lastly, remember that this is for your enjoyment. If you know you like lots of cream and sugar, or a basic Pumpkin Spice Latte, then drink that with pride despite what the coffee snobs of the world may think.
If you like coffee as much as us, then we would love to meet sometime over a cup and chat. We can even show you some of our favorite spots around town – let’s connect!

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“It has been an incredible experience - getting to connect with women business owners from all across Michigan, learn from experts on planning for growth, and learn to lead to the best of my abilities for myself and my team.”

- @rcdutcher, CEO of @red66.marketing 

We’re looking for business owners who thrive in collaborative environments and can fully commit to the program—attending all in-person sessions, participating in one-on-one coaching, and engaging in every aspect of the nine-month fellowship. Participants who gain the most come ready to contribute, learn, and problem-solve alongside other committed business leaders.

Applications close on September 15.
FUN FACT FRIDAY: It’s only fitting for us to own a building where a trailblazing female operated her businesses in 1906. The Phillips family represented one of the longest-running retail tenures in Grand Rapids history; L.E. Phillips Jewelry in the 1365 Plainfield Ave. building from 1906 until 1973. 
Dr. Eva Phillips, a certified and licensed optometrist ran her practice out of the jewelry store’s secondary parlor and was an equal partner in the jewelry store. 

Together, they offered a unique one-stop shot which expanded to include appliances, record players, and more. The couple operated the shop through two World Wars and the Great Depression, acting as the neighborhood matriarch and patriarch. 

@crestongr @crestoncorridor @crestongrandrapids @citygrandrapids @grandrapidspubliclibrary
Have you tuned into The Happy Hour Hustle Podcast yet?
If not, a) you’re missing out and b) you need to follow immediately. Hosted by @bodespeaks, episodes drop every other week, and feature some pretty bada$$ guests if we do say so ourselves.

This week, Kim sits down with @kelsey_orchard , VP of Marketing and Communications at @fifthwheelfreight to chat building a personal brand, Gen Z entering the workforce, misconceptions about logistics, spotting fake LinkedIn profiles – oh and why your GPA doesn’t matter anymore.

Grab a watermelon margarita, sit back and enjoy for lots of laughs and real talk.

Listen now at the link in bio.
National Perimenopause Month starts today. We have a LOT to say, and we’re not going to be quiet about it, especially this month, so buckle up.

We were not prepared for perimenopause, much like our periods, sex, or anything else to do with our bodies. God forbid we talk about it openly.

We were taught to be ashamed, keep quiet, and to accept that it is just part of being a woman. We reject that narrative. In fact, like @bodespeaks, we want to bring it up in every conversation. 

When we normalize perimenopause and the conversation around it, we stop isolating, and we’re all more prepared.
Join us for Uncomfortable Conversations: The Pause on September 24th — a powerful conversation hosted alongside the @smallbusinessassocofmichigan 
Women’s Business Council, featuring some kicka$$ experts who will give you the real talk on perimenopause (more to come on them later).

Register at the link in bio.
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