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Beating the Burnout

Share the goods.

Supposedly public relations as a career ranks up there with police officer, firefighter and emergency responder in regards to stress. Long hours, demanding clients, crisis management and constant surprises will do that to you. There is a reason people burn out so quickly in this field. It is hard and, frankly, the pay isn’t all that great. If you are looking to make a cool million, we suggest you explore other options.
There are ways to manage the ups and downs of agency life (in other words: deal with the ongoing and ever-present stress). Here are a couple tips from #Team834… they seem to work decently for us.

Find some fellow weirdos that can be your champions.
Find some fellow weirdos that can be your champions.

1) Support network. Get one. Surround yourself with others in the industry that experience the same trials you do everyday. Choose wisely; you never know when the need for a beer and some “therapy” will be needed.
2) Sweat. Yep, sweat. May we suggest, Allegro Coaching? Twice a week they show up to our office and run us through 45 minutes of exercises that leave us stinky, sore and significantly less stressed. Bonus perk: great team-building. There is nothing like watching your coworkers sweat, grunt and look ill.
3) Laugh. Try not to take yourself too seriously. We make sure to take time each day to mock a fellow coworker, enjoy Bode-isms or just catch up on weekend escapades.
4) Class Trips. Plan outings where you do not talk about work and actually allow yourself to unwind (if even just a teensy bit). Just last week #Team834 took a field trip to Celebration Cinema! to watch Gone Girl, a favorite book in our office. Ask us how we liked it… just don’t ask Kim.

Team retreats. It's where it is at.
Team retreats. It’s where it is at.

5) Retreat. This goes along with number four. Grab the team and get away for a few nights. Play some games, share stories and plan for the future. Being transparent with your team and coworkers is the best way to avoid future stress. If you know where you are going, isn’t the trip a bit smoother?
6) Thank you. Thanking someone else or recognizing another person’s achievement is good for the soul. We do this as a team through thank-you notes, gratitude Tuesday (we take an hour each Tuesday and write handwritten notes and drop them in the mail, throughout the building or wherever… just say thank you) or sending flowers/chocolate or whatever to brighten someone else’s day.

Celebrate birthdays. Especially when you are 22.
Celebrate birthdays… especially when you’re 22.

7) Celebrate. Acknowledge birthdays and milestones. It is the little things in life that bring a smile to your face. Whether that is sharing a favorite book with your coworkers or a work session from Sundance Grill while enjoying a delicious pomarita… you know, if we did those types of things.
8) Red wine. Enjoy it with ice. Seems to work for our fearless leader.
I gotta say, we know how to have a good time. 834 is a pretty great place to work, if we do say so ourselves. In all seriousness though (well as serious as we get), follow these 7 (or 8) things for a less stressful existence. Beat the burnout.

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Recent Musings

Something on Your Mind?

We had some fun in the office this week and asked some of the 8THIRTYFOUR team what “square up” means.

Surprisingly, the Gen Z of the group got it, but one of our Gen X’s did not (not saying any names…)

How do you “square up”? 

#trending #fyp #squareup #agencylife
We love Dr. Karen May’s mission.

What if we taught our daughters AND our sons about women’s health, hormones, and pregnancy? Not as a whispered “talk” or a one-time awkward conversation. Just normal dinner-table stuff.

The girls deserve to know what’s coming (perimenopause shouldn’t be a surprise party nobody wanted). And the boys? They’ll be partners, dads, coworkers, and bosses to women going through all of it.

Thank you, Dr. May, for sharing your best practices to keep the women’s health conversation going at our Uncomfortable Conversations | The Pause event.
Showing up to an interview with an iced coffee? Not the move… unless it’s for @bodespeaks

#icedcoffee #agency #PR #trending #grandrapids
… and we wouldn’t have it any other way.

Meet Joey, one of @bodespeaks’ nine rescues and 8THIRTYFOUR’s self-appointed office manager. She’ll happily accept head pats and belly rubs, but make no mistake: she’s always watching.
The Women’s Owners Network (WON) is built for smaller businesses that are ready for the next level and need the right support to get there, whatever that looks like.

The six-month program combines the practical side of business with the emotional side. Participants work on leadership, finance, operations, and access to capital. They also get structured support for isolation, emotional volatility, and decision fatigue that come with owning a business.

WON is designed by entrepreneurs who have been there. They know that lasting business growth depends on personal growth and the resilience it takes to keep going.

This program gives women business owners thoughtful, well-rounded support to reach their next chapter, however they define it.

Who is WON built for?
Women founders who are in the thick of it and are:

- Past the idea stage: actively generating revenue and serving customers
- Committed to growth: ready to invest six months in the work, starting in November

Apply for the upcoming cohort at the link in bio. Applications close Oct 1.
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